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The main purpose of the station group is to obtain a large amount of traffic through search engines or one-way links to the main station, through the weight of the way to improve the ranking of the site. Station Group Marketing strategy is a few years ago, senior seoer more common optimization strategy, now because of the search engine on the user experience to upgrade, has been this kind of station group defined as cheating, the result is the station group by K. Even if this is the case, there is a Seoer station group to do optimization, and did not be search engine K station, what is the reason? Today, I am a small Dan website optimization experience to share is the site optimization of the station group strategy.
First of all, we need to know that the reason is to use the station group to do optimization, mainly for the outside chain, no matter when the more difficult to get the value of the chain is higher. Friend chain is the most common outside the chain, but it needs to be negotiated, the difficulty coefficient is there, in the site is to let other people's website one-way link site, so the difficulty coefficient is higher. The station group is also a fancy to this aspect to exist.
And with the improvement of search engine performance, for this type of cheating station group judgment rate has been as high as 99%, so many "brilliant" temporary station group marketing dismal ending. The author concludes that this type of station group K is the reason, mainly in five aspects:
1, the template unified. Station Group is in the main station service, so many child stations do not use custom template template, imagine hundreds of people to use the same template, the site will inevitably be affected.
2. Collect the contents of the sub station. Sub-station is mainly to bring one-way links to the main station, so the content of the update when the number of updates using Software batch collection update form, it is easy to be identified by the search engine.
3, the number of suspicious one-way links. Station Group Sub-station function is like the main station transfer weights, and a large number of child stations want to do a one-way link to the main station at the same time point to the home page, will be considered to have an exception.
4. The number of sub stations is too large. Even if the "path" role, the station group still need to maintain, in order to facilitate the maintenance of the child station, often in the same service provider there to buy domain names and space, and the main station has a link relationship.
5, unlimited number of universal domain names. This type of station group in the domain name selection, in order to save the cost of many will choose the pan domain name, using a large number of two-level domain name to do the site, so easily be detected by search engines.
Because of the advantages of the station group or a lot of seoer for the risk, but also achieved good results. This kind of station group absorbs the above "the lesson", whether in the localization or the quantity has its own unique system. According to the latest search engine algorithm, the latest eco-circle station Group strategy is not limited by the same industry but the requirements of content relevance, can be ancillary industries and related industries, so as to avoid similar stations jumbled caused by the low experience phenomenon. Station group does not necessarily have to do a large number, but the need to treat No child station like the main station, in the content update can be false original but do not collect; The template can be 70% similar but not 100% copy copy; link points do not point to the main station, you can directly exchange the child station. Reasonable station group establishment is to be few, not all-inclusive.
Set up a reasonable station group can improve the site of each station to enhance the ranking of the main station website, the harvest is no longer a single site, but the main station and the whole station group win results.
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