Site links Basic Skills webmaster must read link strategy

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This is a topic that can be debated about the value of links relative to other linking strategies. And there is no doubt that a two-way link, so far, the value is mutual. However, if done correctly, Peer-to-peer links can create a powerful SEO strategy for your site.

1. Find a link to your site on Google PageRank equivalent or higher Web page.

In this way, you get a quality value link that promotes your overall success in search engine eyes--especially Google, a higher Google PageRank is more valuable. For Baidu, should look for Baidu daily updated website.

2. Exchange links, only with your site related to the site, as well as the relevant industry site methods.

For example, if you sell hardware products, there is no need to connect to the sports apparel website. The website you link to must be relevant to your content. This allows the search engine to gain additional bonus points for the content.

3. Make sure your link anchor file, link text should include your keywords.

This is one of the most important aspects. For example, a Web site on the theme "firewall type" should be: "Firewall." Doing so is to tell visitors and search engines about the keyword, and you can increase the ranking of your search results for that keyword.

4. Do not have more than 100 links on your link page.

Keep the number of links per page below 100, ensuring that search engines do not negatively affect the value of your site or use it as a spam link "Spam". One way, when more than 100 links, you can build a small link directory, the development of other related categories, can be properly handled.

5. Check the links on your link partner website regularly to make sure they are still linked to your site.

Sometimes with the site to link some of the sites, and I exchanged links (with the site Exchange links), after a period of time, they removed the link back to the site's links, so that only after the exchange, you through the manual or the use of software can do so.

6. Observe the title of the page where your link is, and other keyword factors.

You can access the link page by "Query source code" and find the "Meta" tab. Title Tags best keyword to your site. This is not necessary, but it will be better if it can be done.

7. Make sure your links are valid links

Including 302 unknown jump links, three-way links, hidden links, through the nofollow tag, through the "meta" tag, as well as the robots to define the prohibition of crawling and other means generated by the Web pages, links are not desirable. Of course, there is no need to create links for a site that does not link to you.

8. Quality, not quantity

When you are in the process of creating links for your site, your goal is quality rather than quantity. If the site does not meet your link criteria, you must explain that there is no link intent.

In short, the eight effective tips for linking to each other: to ensure that your reciprocal links include related topics, have equal or greater Google PageRank, regularly check your links, and ensure that you don't include more than 100 link pages, follow these tips and you're ready to successfully link to each other in your own way. , finally, be patient, and over time, the value of the link will be clearly reflected.

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