Site localization promotion of the two sites to promote the actual activities to share

Source: Internet
Author: User
Keywords Promotional methods activity organizations

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Website localization promotion After the first launch, webmaster response is strong, many people contact I hope to see the following content as soon as possible, in the last issue of the topic, I gave you introduced the local Internet cafes to promote some of the experience of the site, today I will again to discuss the localization of the site to promote a very important part of the use of activities to promote Activities have always been the simplest and most effective way to gather popularity, the activities of the site can be divided into indirect or direct 2 categories.

I. INDIRECT ACTIVITIES

As we all know, organizing an event requires early planning, medium-term publicity and the control of the spot, is a very time-consuming, cost energy, and costly projects, because of this, I particularly put forward the way of indirect activities. Specifically, through the cooperation with the organizers of the event to achieve the purpose of the promotional site. There are several ways to do this

1. Provide activities planning

Many traditional enterprises, especially catering, entertainment industry, they are not familiar with the organization, there is no relevant experience, webmaster can provide the other party with the planning of activities, and take the opportunity to add to their own website publicity, workers must have income, I believe that most enterprises will not be stingy to give you some publicity opportunities

2, the provision of promotional activities

A lot of activities, find TV stations, newspapers to do the report, and advertise, if your site is not subject to advertising fees to the other side of the detailed activities reported, I believe the other side must be very happy. In exchange, you can ask the organizer to join the banner, banner and slogan of your website. Such cooperation is to kill both, happy!

Ii. Direct Activities

As the name suggests, is the site itself as the organizer to organize activities. It sounds simple, but how do you get the effect of a multiplier effort? Listen to me slowly.

1, as many contact partners and organizers

An activity that requires a lot of basic elements, to have prizes, to have the site layout, to have the media publicity, to have venues to provide, if these are the organizers to spend money, it is not cost-effective, the right thing to do is to find a bar to the venue, and some beverage manufacturers to cooperate, let them provide free drinks, they as partners, It can also appear in your overall propaganda and materials, a way of bundling that provides a maximum opportunity for your own interests.

2, to use the activities of interpersonal communication

Now the marketing staff understand a truth, that is the quickest, the lowest cost of communication between people and Word-of-mouth communication, activities, publicity is no exception. If you want to organize a successful activity, you should take advantage of this feature and try to make the participants invite more of his friends. For example, to hold a singing competition, the contestants must be equipped with their own friends and relatives to come to the scene, to cheer up, to participate in the vote. As a result, your site as the host, the visibility and publicity will be rendered geometric level of the rise, hehe

3. To prepare banners and promotional materials

An event is held in a public place, there is bound to be a lot of passers-by and the masses will be attracted to participate in, these people did not know the nature of the activities and organizers, so eye-catching banner, advertising board is particularly important, be sure to indicate the name of your site on the website, The site to prepare enough leaflets and business cards, also write a Web site, to pass to pedestrians, do not miss any opportunity to advertise

4. Pay attention to the activities of the follow-up report and publicity

Be sure to take as many photos as you want, video, with the activities of the text, organized to send to your website, and to be on the spot and you explain, because everyone is very concerned about what they will be reported and photographed, so they will be the first time after the event to visit your site to see pictures and reports, Even send the website to their friends to share, which will be a great help to the traffic. This article by the www.qintiao.com webmaster feeds!

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