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Web site data monitoring, including non-flow and traffic monitoring, below for you to introduce the site's non-flow monitoring.

Non-flow data monitoring, which includes the site's data, ranking data and external chain data monitoring.

I. Data collected.

Need to record the recorded data 1: Total included number: The previous article introduced, included is a website ranking basis. Not included in the site, everything is meaningless, we have to let search engines fully indexed our site, as much as possible to include pages, so the data included is particularly important. We generally find the use of site: instructions, included in the total number of pages is best 70% or 80%.

But in recent years the site command shows that the collected data is increasingly inaccurate. To allow site instructions to fully display the number of records, we are generally using site: Site + Site page will appear in the words such as the site name. For example: site:www.baidu.com Baidu can accurately search the total collection of training site.

Need to record the data 2: The number of classified pages included. The number of categorized pages can help to understand the classification of the classification page that is not sufficient or not included, and take corresponding measures. Query classification pages can be included in the use of comprehensive search instructions, such as I want to query the collection of classified pages, you can use the command site: Website address intitle: category name. If the website page address specification, also can be like this: site: Website address inurl: The classification address characteristic, if has site:www.seoerfs.com inurl:/seojichu/here may inquire this website Seojichu classification page collection number. You need to query for a certain period of time, you can use the address features to query.

: Need to record the inclusion of Data 3: feature pages included. To quickly (of course this is not too accurate) know which page weight is low, the collection is not good, you can select each classification of some features page to check whether included.

The site is not fully included or not included in the following aspects.

1, the weight of the domain name is not high, resulting in the low weight of the page can not achieve the minimum standards included. 2, the website structure has the question to make the spider cannot crawl. 3, there are a large number of search engine unfavorable factors, such as fish,js links. 4, the site content of a large number of plagiarism or reprint, not enough original. 5, the internal optimization link distribution has the problem, makes the classification weight difference is big, causes the search engine not to include the page under the classification.

Second, ranking data.

Keyword ranking query may be webmaster daily work, but the general webmaster will only query the site's main keyword rankings, rarely related to other keywords. In addition to monitoring the home page main keyword, but also to the typical classification page target keywords and final product or article page keyword monitoring.

Monitoring keyword rankings need to use some ranking query tools, manual entry generally more trouble, the Internet has a large number of SEO ranking tools and online search tools for everyone to choose. On the ranking, the last thing to say is that high ranking does not necessarily mean that can bring a lot of search traffic, especially did not carry out keyword research, or keyword research errors.

Third, the external chain data.

External links are one of the most important aspects of Web site optimization. The record of its data plays an important role in the optimization of website rankings and traffic research.

The data we need to record includes the link to 1, the total number of domain names of the site. 2, the link number of feature pages. 3, the number of links to the homepage of the website. 4, the total number of links to all pages of the site.

It should be noted that the external chain of data records do not need to be so frequent, about a week, because the external chain data is not real-time, a period of time to record it. There are many ways to view the number of external links, in addition to the Webmaster Tools on the Web, using link (inaccurate) and domain can also query the number of chain. However, to accurately study the external chain data, it is recommended to use the SEOmoz linkscape and open Site Explorer tools.

This is an introduction to non-flow monitoring. This article by Foshan SEO www.seoerfs.com finishing editor, welcome reprint Thank You