Site optimization links for the Emperor method of correct and steady right to raise

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Many website construction company and website optimization Practitioner, has been to "content is king, link for Emperor" This eight words believe firmly, and schooled to earnestly carry out. But website optimization is so simple, a lot of people even do, enrich the content of the site, the number of links is increasing, but the effect of optimization, even more time backfired by the search engine punishment. The reason is that, "content for the king, link for the emperor" as the site optimization of the core concept, many people do not know the word, but not deep analysis, not to mention in-depth understanding. Wrong understanding leads to the wrong way of execution, and the wrong method inevitably results in the wrong result.

"Content for the king, link for the Emperor", which refers to the content of the site must be rich, with readability. Whether search spiders or ordinary Web surfers, you can learn more from the information you need. Content for the King in fact, more meaning is that the original content of rich quality must be more, and the site should be regularly updated, in line with the natural law. Links for the emperor, Nature is also a high-quality link, the author has previously dedicated to describe the author, how to correctly understand the rationality of the link. But today we are focusing on how to judge quality links and how to implement link optimization, as well as some of the things that need special attention during link building.

First, grasp the way to choose resources carefully

The general website, especially has some station age and has the certain weight website, the link Exchange resources actually many. But if not selected selection, not only can not enhance the weight of the site, but will lead to the search engine will be right. When choosing a linked resource, it is generally necessary to consider the following aspects carefully:

First, the site type is the same. This is the first need to grasp the principle of link exchange, because search engines, especially Baidu and Google, this look is very heavy, the same type of site over the link, in the amount reached a certain degree, can effectively enhance the site weight and ranking. For example, our company is specialized in Web site building, in the selection of link resources, must be particularly valued the same type of site. It is not said that the type of different sites will not be considered completely, some very high weight of the site can also exchange links.

Second, more than PR is the site rankings. Before the author on the A5 to see a link on the article, the view is that if you can peer in the search engine ranked top 100 sites are linked to your site, your site will certainly be gradually upgraded rankings. I think this point of view is very reasonable, the traditional view that link exchange must choose a high PR value, or snapshot update timely website. But we ignore the PR is only for Google, but also ignore some sites, although the update is not very timely, but the station age is very long, the weight is particularly high.

Third, don't swap links with cheating websites. Many website construction companies and site optimization practitioners, especially for quick success. In order to promote the rankings even at all costs, which wear black hat is very much the company's usual approach. This use of search engine algorithm loopholes to upgrade the ranking method, although a moment can make a lot of rankings, but in the long run it is bound to suffer from search engine punishment. Because of their own website backlinks point to the optimization of cheating sites, naturally will inevitably appear Chengmenthe implicating.

Ii. Calm and orderly

Optimization of the biggest enemy is himself, is their own mentality. For website construction and website optimization, links for the emperor absolutely no fault. But a lot of people in order to quickly upgrade rankings, using blogs, forums and some other search engine products, crazy to publish text linked to their own site. And now the blog forum and various types of yellow pages and classified sites are also endless, a day can even publish hundreds of links, but no scruples to this practice is undoubtedly told the search engine, you are cheating. If you do this to quickly increase the number of links, and ignore the laws of nature, waiting for you will be punished.

The search engine will link quality and quantity as the site weight Assignment reference standard, the reason is the search engine thinks, a good website its own content will be more reproduced. A good quality and content of the readability of the site, it is bound to get more site recommendations. But unfortunately, such a good assignment is now tired of being used by website optimizer. So in the process of site optimization, link construction must endure loneliness, sequential implementation and as much as possible to exchange some high-quality linked resources. Only in line with the law, the weight of the site may be lasting, but also to get a stable ranking of the site.

Second, the long-term rejection of the black chain

Web site optimization must be long-term, although the search engine is constantly adjusting the algorithm, but there is content of quality sites have been favored by search engines. And through the cheating method to get weights and rankings of the site, the final results without exception have suffered the right to even stop the punishment. Black chain is a kind of cheating, and this cheating method not only deceives the search engine, but also is based on endangering the interests of others. Black chain technique not only lets the search engine disgusted unceasingly, also lets the website which the hurt hates.

Black chain also has a characteristic is extremely unstable, and website optimization is the most taboo is the link resource instability. The instability of the black chain causes its cheating method to make life annoying, think about who reason their own site in their own without the knowledge of the situation is linked, especially some illegal links? There is also a reason to hate the black chain is that many of the black chain is not allowed by law or morals, such as gambling, pornography and other illegal sites, This will seriously affect the black chain of the site's weight and ranking. But the price and low cost, let a lot of webmaster moved the mind, a lot of website construction and website optimization company is also a large number of the use of black chain for customers to do optimization. But the author advises a sentence, website optimization must be long term, the refusal of black chain to start from now.

Just thousands of words can not be said to do the "chain for the Emperor" of the truth, and everyone in a different environment their understanding is not the same. However, as a website construction and site optimization practitioners, should be more through high-quality, true, natural link to enhance the weight, not overnight, but also can not think of relying on cheating methods. More need to emphasize that the site optimization must be long-term, as the optimization of the core approach and the concept of link building more need to do so down-to-earth. This article by the professional website construction Company, Shanghai Pilotage Technology (www.joyweb.net.cn) Integration viewpoint Original, more splendid content we will continue to launch.