Site optimization steps to increase site conversion rate and user experience

Website Optimization aims to http://www.aliyun.com/zixun/aggregation/12467.html "> to User-centric, increase the conversion rate of the website, increase the user experience, enhance the website traffic, establish the website brand, so that the website can develop for a long time."

The following is a summary of seoer SEO optimization steps:

1, website design planning to meet the requirements of user experience, improve the conversion rate of visitors.

2, the website design conforms to the search engine to collect the standard, can obtain the related flow through the search engine.

3, the content of the site from the relevant industries, to provide users with content to meet the needs of information, to meet the tastes of users.

4, Industry market analysis, analysis of industry background, user needs, how to integrate user experience into the site optimization.

5, the industry competitor analysis, the enemy, win. According to competitor analysis, including website design, website traffic, promotion methods, user experience, take advantage of it, make up for insufficient.

6, improve the competitiveness of the site, the site from within to the integration of optimization, resources to cooperate with each other to increase the practical function, improve the creative website, enhance the competitiveness of the site.

7, site positioning, according to the site of the industry, analysis of the advantages and disadvantages of competitors, analysis of industry prospects, to the site an accurate positioning.

8, the website function, according to the website localization, determines the website function practical and the rich content. Program optimization, speed up the use of lines.

9, the site's hardware, choose a stable server, to ensure that the site 24 hours of normal operation, network fluency, the server has a hard defense, the program analysis and detection, to prevent hacker attacks, to ensure that the site security. Analyze how to ensure the safety of web sites and the security of Web sites and threats to Web sites from antivirus and vulnerability attacks.

10, the selection of the Web site's standard format, analysis of which program format to compare with your company's Web site functional needs to ensure that the speed of the site and user experience to be guaranteed.

11, web design, website design to be unique, beautiful simple method generous, to meet the visual requirements of visitors, consider the site's target customer groups, produced in line with W3 standards, easy search engine included pages.

12, website maintenance, website content Maintenance update management, content optimization, as well as according to the development needs of the website function, to standardize, standardization.

13, the website promotion step, the website release, mainly includes the search engine's collection, the website site submission, the information promotion, the website Friendship Link cooperation, the website optimization analysis collects the related profession The key words, uses conforms to the search engine standard promotion mechanism. Seoer cherish margin to remind everyone website optimization means not to use the violation of normal search engine think cheating behavior do promote. Website Optimization idea, is to be a visitor as the center, obtain the traffic of the value is the website optimization is at all.

Author: seoer Xi yuan site: http://www.noseo.org.cn/