Site optimization when gzip compression on the impact of SEO?

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When you do Web site optimization, the most likely time to consider is the site optimization and the outside chain.

Hefei SEO today mainly to say some gzip compression on site optimization has an impact.

GZIP Compression: Accurate server performance optimization, of course, I think gzip can be considered as part of the optimization of the station.

What is Gzip citation encyclopedia:

The gzip encoding on the HTTP protocol is a technique used to improve the performance of Web applications. Large-volume Web sites often use gzip compression technology to allow users to experience faster speeds. This is generally referred to as a feature installed in the WWW server, when someone comes to the Web site in this server, this function in the server will compress the content of the Web page and transmit it to the visiting Computer browser. Generally, plain text content can be compressed to 40% of the original size. So the transmission is fast, The effect is that you click on the URL will be quickly displayed. Of course, this also increases the load on the server. The function module is installed in the general server.

GZIP Compression Process:

The white point is that we often compress files when we back up. Include the extension rar/zip (Windows.liunx is tar/tar.gz/gz). Different systems have different compression software. But these are often used in our daily maintenance process. So how do you associate it with a website? We all know that static files and dynamic file execution flow. is through the server to resolve, the final feedback to the user is pure HTML code. The gzip compression algorithm is when processing a user request, the server parses the request and returns the compressed data to the client. Decompression through the client (client refers to our browser such as ie/Firefox).

Two things may happen here:

First: The client does not support decompression, then the server directly returns pure HTML.

The second: The client support decompression, then the data will be extracted in the layer now to the customer.

What is the effect of gzip compression: The following is Hefei SEO using gzip compression before and after data comparison

Before compression: More than 40 KB. Compressed after 9KB or so. The effect is obvious.

Everyone's SEO neural line will not be triggered by this scene lock? It would be thought that if the site is opened fast. It should be good for the user experience.

If you think so, congratulations on your understanding of the meaning of my article.

What do you think the search engine will support?

Let me tell you, first of all, Gzip is very old algorithm, search engine for the user's experience, the speed of ascension. Why not? Baidu Webmaster Club also clearly said: "Baidu support gzip compression." Then what are we worried about? Friends many large websites are in use. Is there going to be a fake? In fact, Google has already supported gzip compression.

As for specific how to use gzip to compress our site: You can see my other article Iis-gzip compression.

Summary: Many webmasters, especially novices, will be concerned about these problems. People are now saying that search engines are more and more like people. Will consider the natural ranking with the person's thinking. Will certainly be able to grasp the quality of the website through various methods. Isn't that right? We have no reason to question him.

Original address: http://www.hfseoer.com/361.html