Site ranking factors graphic seo do not trees trees!

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The design of the regularly updated SEO ranking factor chart, is to use the figure to intuitively explain the search engines from Google to obtain traffic flow the most important factors.

Search Engine Ranking Factor
The factors that affect SEO Rankings are four main categories:
page on the impact Factor--on the page SEO
Factors outside the page--off the page SEO
Illegal cheating--vtolations
Shielding--blocking

There are two levels of classification below each level of classification, each two-level category contains more specific SEO factors. You can see two acronyms in each thumbnail that represent different elements. The first letter represents a class, and the second letter represents the specific factor.

These factors work together.
No specific SEO factors will guarantee the search engine rankings. If the content of the site is poor, it will not work even if the HTML title is well written. If the quality of the link is very low, even a lot of links are useless. All positive factors are good to increase the chances of success.

The factors on the

page affect
The factor on the page is that content publishers have complete control. What kind of content do you want to publish? Do you provide important HTML signals to help search engines determine relevance? Does your website structure Help or hinder the search engine? Factors outside the

page that affect factors outside the page cannot be directly controlled by the publisher. The reason why search engines use the page is because they have long known that relying on publishers alone is not enough to explain the relevance, for example, some content publishers make their content look more relevant than the actual. More importantly, when a large number of pages are categorized, just look at the information on the page is not enough, need more information to better evaluate a page for a specific search is the best.

Cheat
Don't cheat. Search engines want people to do SEO. They provide direct SEO technical help and encourage people to do so because many SEO can improve their index. However, there are some technologies that they think are "spam" or "black hats," which, if done, will result in a ranking penalty, or worse, banned in search engines. The

Mask
Mask is the ranking signal for the new class. Searchers use masks when they don't want to see the content of a particular site. Shielding has a great effect on what the masked person sees, but it also affects what other searchers see.

the degree to which each factor affects the ranking
the degree of influence of all factors we use positive 1-3 to rank, as you can see in the picture. If the impact is 3, and we think it's the most important thing, you should pay special attention because it has a greater impact on rankings than any other factor. This does not mean that scoring 1 or 2 is unimportant, but that they are slightly less important than the other factors on the chart. Cheating and shielding we use negative numbers to indicate that 3 represents the worst.
The extent of this impact is only our recommendations based on the search engine's existing statements, surveys of SEO, and our experience of looking at search engines for a long time. They are not perfect, and everyone does not necessarily agree with it. But we think it's a useful guide.

"Missing" factors and the purpose of this guide
some experienced SEO practitioners will ask why some factors are not shown in the above figure. For example, why are ALT tags included in important HTML factors?
This is because, relatively speaking, we don't think those factors are important. We don't want to cover more than 10,000 specific details that Google mentions. Instead, this chart just want to help SEO new people focus on important factors, perhaps also can help some experienced SEO practitioners to rethink seo, if they feel in the SEO MulberryA little bit lost in it.

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