Site SEO optimization of the core people-oriented

Summary: Website SEO optimization To improve the ranking of the final goal is to let more users know and enter their own site. As a personal webmaster, in the first day of SEO optimization, we should put people in the first place, relying too much on search engines, effective

Web site SEO optimization to improve the ranking of search engines the ultimate goal is to let more users know and access to their own site. As a personal webmaster, in the first day of SEO optimization, we should put people in the first place, relying too much on search engines, the effect will be greatly discounted, even no effect! Because, now Google began to increase the emphasis on SEO optimization of the site to combat strength, which is too dependent on the search engine of personal webmaster, is not a good news. Therefore, the site to optimize the SEO, people as the core of optimization, is the core and fundamental.

No matter how powerful the Internet is, it is inseparable from the communication between people and people, ten years ago the Internet, you can register an account, casually curse, do anything, and with the continuous improvement of the Internet supervision system, the Internet is no longer mysterious, almost every site with a certain scale, involving economic, personal property of the site, are registered with the real-name, the internet has said goodbye to "and you chat is not know is a person or dog" era, people in the Internet will become more and more transparent.

So, how the site around people for SEO optimization it? We can divide the relationship between internet people into four kinds of relationships, including the relationship between people and people, human and information, people and applications, people and services, clear these four relationships, in the SEO optimization process to achieve targeted, fully understand the site's user experience, They set a clear goal for the users they face, what they are given and what they ask for.

The relationship between man and man

This is the most basic relationship in the Internet, every site behind the people planning, and each site's content is for people to see, relatively static site, SNS, QQ chat tools, online games, chess and card games undoubtedly subdivided the interaction between people and people. As a profitable website, rely on SEO optimization to get in the search engine input keywords come over, and QQ chat tools, some network application games, playing poker is through interaction to attract users to browse the site.

In the promotion of optimization, according to the characteristics of the site products, looking around the target customer base, what they are doing? What do they need? These are the Web site needs to consider, implementation to the end, that is, people and people can communicate, in order to generate trading behavior, to those who rely on the flow of profitable sites, people and people's relationship is unfamiliar, The reason why can attract strangers to visit the site, is because the user found the excitement and attention point, people and people's relationship even if unfamiliar, but also interlinked, only people understand people, with the content of the appeal to attract users, the site has a continuous flow, this is the most basic.

The relationship between people and information

The internet provides a great deal of information every day, a person's ability to accept is limited, for those who want to find answers, he hopes to find the most useful information in a short time, and for personal webmaster, the content of the site to achieve the ultimate, is to attract this group of users with special needs of the key.

There are too many false news on the Internet, in search engines often a word of error, search results will be 108,000, more focused on the content of the site, on the nail on the back of the heart, such a site can be the largest retention of visitors. In a word, a website that provides valuable information is the rule of bonding users.

The application of people on the Internet

People in the Internet when the needs of different, some are for entertainment, some people are to make money, different value orientation, people in the Internet has a wide range of activities, the reasons for the different sites are also to meet the needs of various people.

The same network game, some people in the game to win the fun, some people want to gain the dignity of the boss in the game, some people want to make friends in the game, some people hope that through the game loopholes or to meet the needs of others to profit from it!

No matter what the purpose of personal web site, ultimately is to meet the needs of people. The purpose of visiting a website is not necessarily to generate purchase behavior, and the site to put some visitors interested in software, this software can arouse the interest of customers, the purpose of this application is to glue the consumer, no one is single, they have a rich demand, as long as the content of your site interested, Will greatly improve the conversion rate of the website.

The relationship between man and service

The internet is a platform for development, and you can almost find everything you need to find, the biggest difference between the internet and other media is that TV programs are fixed, you only have the right to choose channels, radio programs are fixed, no longer like the ads to endure to listen to, the contents of the newspaper are edited clips, it is difficult to see the truth.

Development platform of the Internet does not have these restrictions, you can browse to the content of their own needs, there is no need for time and space constraints. The services provided by the network involve almost any part of life. Web site as a platform for development of tentacles, more understanding of the content of services, only to provide users with valuable services, users can be interested in paid projects. Help others is to help themselves, experience sharing at the same time, but also let more users remember their own fame can almost do anything, which is why so many people in the network unscrupulous speculation on their own reasons.

When we understand the importance of the network, around the four SEO optimization, in order to maximize the user, retain users, improve the conversion rate of the site, of course, the more simple and efficient products or services, the more market!