Six cases of mysterious land bidding, the highest price total 23.8 billion

Six cases of mysterious land bidding, the highest price total 23.8 billion financial weekly real estate laboratory researcher Wang Liyun/Wen December 7, the Beijing annual most eye-catching ball of hot plots-the second round of the tender work, in a low-key. According to the results of the opening of the day, Citic Real estate to 6.3 billion yuan quotation, become the highest quotation of Z15 plots, and participate in this block competition Wanda Group quoted only 4.5 billion yuan, less than 5.0575 billion yuan of the price.　　Citic Real estate to take Z15 block a few foregone conclusion. Mysterious bid opening 7:30 A.M., founder Group of the relevant personnel have reached the Beijing Municipal Bureau of Land. The company's bid director said to the author, "The second stage of the tender is the most critical."　　Two large boxes of tenders are placed next to the tendering officer, which is sufficient to reflect the company's importance to the tender. Yet other companies are more secretive. Some companies hold the list of boxes can not see the description of any company, and some of the above has been covered by staff.　　Of course, for the price, they are not a word to disclose. 9:30, 0210 the door of the auction hall was opened, the relevant staff began to enter, then the companies began to prepare for the admission of bids.　　Media reporters also entered the auction room, but just sit down soon, received the staff "zhukeling", except the staff were "please" out.　　According to the results of the bid opening announced by the Beijing National Bureau of Land, the highest bidder in the 6 plots is the 11 consortia of the Taikang Life and standard Investment Group, the joint venture of Life Life and Unicom Investment Holding group, the state Insurance and Harmony Health insurance company and the standard Investment Group consortium and Citic Group.　　Six plots of the highest price total reached 23.8 billion, of which, the highest price in the land parcel over 13.4 billion.　　Citic's win because Citic in the first round of bidding, won the first of 5 plots, thus becoming the second round of the focus of the bidding. Sure enough, Citic quoted 6.3 billion yuan, to become the CBD land centralized transfer, the highest bid for a quote.　　In addition to its competitors Wanda's offer lower than the selling price, Z15 plot flowers down Citic several become a foregone conclusion.　　CBD Z15 block area of 11478 square meters, the volume rate reached 30.5, the construction scale reached 350,000 square meters, in 6 plots, Z15 block of the largest volume. Z15 plot of the quotation process ups and downs.　　Wanda's offer is less than the tender price, scene a sigh, feel quite surprised; then Citic's 6.3 billion offer, triggering the scene "wow" sound.　　Compared to Citic's complacent, another popular business in the hot ocean is much more frustrated. Sino-Ocean Real Estate and the HSBC consortium participated in the bidding of the Z6 plot. The tender price of the plot is 2.7455 billion yuan, planning construction area of 190,000 square meters. State property insurance, life insurance, Ambong and standard Investment Group consortium bid 3.99 billion yuan, Sino-Ocean Real Estate and HSBC consortium 3.81 billion Yuan, Beijing middle-peasantsThe investment consortium offered 4.275 billion yuan.　　From the quoted price, Sino-Ocean Real Estate and the HSBC consortium ranked third, its victory is not promising.　　Chain Home Real Estate chief analyst Builded said, CBD land has become a financial enterprise investment feast, very few real estate development company's strength manifests, because the project needs to hold its own 10, most developers are deterred, bidding enterprises are bundled financial enterprises, ready to jointly hold.　　The low premium suspension attracts the public's attention for half a year, and the event seems to have been over in peace. In this tender, Citic Real Estate reported a maximum of 6.3 billion yuan, but also only 5.0575 billion higher than the price of 25%. Its participation in the bidding of the Z15 block land area of 11,478 square meters, planning construction 350,000 square meters.　　In this way, to Citic Real estate, the highest price, floor average of only 18,000 yuan/square meters. Builded that the purchase of the land, the cost of building, the total investment in 40,000 yuan/square meters should be considered more cost-effective, to this conversion, as long as the deal floor price in 28,000 yuan/square meters, even if appropriate.　　And the tender of the 6 plots, floor prices are not more than 28,000 per square metre. The author of the investigation found that the "calm" in the land parcel to sell behind the actual hidden suspension. The first is the transfer of the party to increase the price. January 2010, media reports said the plot will be set at about 5 billion yuan.　　After the demolition of the land in the land, the sale of the floor is 8.2365 billion yuan, compared with the previous 5 billion yuan to increase the price of 64%.　　Secondly, Beijing temporarily changed the rules of the transfer of the land parcel, not only divided into 4 pieces, but also put forward the need to bundle financial enterprises, their own holding must not be less than 10 years series of conditions. The author from a bid to participate in the enterprise learned that the enterprise for the first round of bidding planning and design plan to spend nearly 100 million yuan. The cumulative planning and design cost of more than 20 enterprises cost about more than 1 billion yuan.　　But after the first round of evaluation, developers and the government have figured out what each other wants to do, so most developers quit, and did not participate in the second round of the bid. The government changed the land auction game rules, no longer allowance high, at the same time, through the transfer of the reserve price, and so on to ensure that local government certain land transfer net income. Thus, the land price is locked in a range, no longer free floating.