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for traditional shopping malls, persuading holiday shoppers to shop at the last minute will work. But for online shopping malls, especially those online stores that are focused on targeting, holiday-related search engines, do not work.
Shoppers check product prices, shopping fees, and so on, and hope you can start studying your vacation opportunities this July. If you are not obedient, July did not update your holiday keyword research, so now put this into next year's plan. If you did not evaluate your product and vacation related products in August this year, and spend some time in September to increase the number of tasks, then you should include this plan next year to avoid further problems.
Therefore, in the next holiday promotion, you should be prepared three months ahead of schedule. If you want to adjust the location of the online store search engine during Valentine's Day, this is a sensible plan. For online retailers, Valentine's Day is a better boost to sales than normal holiday shopping.
If you find panic in November, you still have a chance to improve your visibility in search engines such as Google and MSN. Here are six big steps to help you improve your sales position in search engines.
If your holiday SEO activity is slower, you may take advantage of some of the old URLs of last year. If you never worry about Christmas or Hanukkah pages falling, you can stop linking to topics in site navigation, and then you can use the same old URLs to guide your recovery and update content. At the very least, you can maintain the internal links with these pages without having to set a fixed guide path.
Many online retailers only launch specific projects for holidays. Are these new projects also part of your site's XML map? Of course, you can set up specific XML maps that can be easily deleted when holiday items and shoppers leave. You can also monitor these specific vacation XML maps through Google site management tools, but you'll need to take the time to build an account.
Now, it's a good time to go from a site navigation map including an internal link to a specific holiday sales section, which does not necessarily improve your search engine location, but it will provide an index of another clear path, To discover and index the new URL. Unless you have a search engine optimized content management system to manage your site, it is impossible to update each title tag in the site's reserves. At the same time, you can strategically optimize some title tags to improve your search engine location.
For example, look at the title tag of your traditional store. Does the title tag include the address of each store, zip code, and so on? If not, adjust the title labels. Next year, you can implement a deep local optimization strategy.
Store promotions and online free samples are excellent ways to generate valuable holiday links. If the store facilitates local fundraising events, press coverage and directed destination activities within the site. If you donate goods or services to schools or non-profit organizations, give them some links.
Provide a special product for the social community or ask a reputable blogger to evaluate your holiday offerings. Do you use Twitter in your spare time? Use directional, keyword-rich headlines to adjust your rrs feedback, and expand your site's requests through social channels.
Use the last few minutes of the holiday sales skills to monitor your site's search engine relevance and traffic. Of course, you can also monitor search engine locations. Doing holiday online sales is not a stopgap, when you are doing SEO. If you take steps now to improve the site's location, you will be able to build a long-term optimization strategy next year.