Six rooms Explore New directions: Set up brokerage company Nuggets fan economy

May 10 Afternoon news, video site is entering a different direction of development, the low-key six rooms are being explored to the entertainment industry: according to the six-room CEO Liu, six rooms have been set up to establish brokerage companies for their main video products show service, from the show in the virtual props have become six room important income composition. The economic crisis of 2008 let the video site appear watershed, potatoes, Youku, cool 6, etc. through the way of capital operation to continue to maintain the first echelon, and as a unified starting line or even earlier six rooms are plunged into layoffs, capital break rumors.　　However, six rooms have been exploring the entertainment community and are interested in developing the entertainment industry. According to Liu, at present, the largest product of six rooms, is the online performing arts platform show: Artists and skills of grass-roots performance enthusiasts can display charm through the platform, and have their own fans, fans can send a virtual gift to the favorite artists.　　This is the "fan economy" of the six-room nuggets. Some of these artists are past Super girls, there are grassroots stars, in order to better service and push these artists, six rooms have been set up a brokerage company to create a professional team to package and promote these artists.　　According to the introduction of the current six rooms have initially contracted about 1500-2000 show stars. The show and entertainer brokers will also be the focus of the next six rooms, because the current virtual value-added business has already accounted for half of the six-room income, and generally comes from traditional video ads. Of the more than 2,700 live broadcasts launched every day in six housing shows, 70% originated from entertainers, "the establishment of brokerage companies to better promote."　　"Liu said.　　Liu that, in terms of product form, the era of video sharing in China has ended, because most of the net friends through the microblogging, SNS products to share, so want to continue to do the community must have innovation, artists and fans is a natural community relationship, the next six rooms will be mainly to the registered User Service. Referring to the recent red-hot capital markets, Liu said six rooms had been profitable in 2009, but he did not disclose the scale of the profits and did not disclose whether there were any financing or IPO plans for the next step. He thinks the market is booming and there are plenty of opportunities to seize it when it comes, but there are many dangers. (Tracy)