Skillfully Use forum marketing to create high popularity shop

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At present, China's e-commerce is developing in full swing, a variety of online shop more and more fierce competition, how to quickly and effectively improve the popularity of shop, forum marketing is the way you have to choose. But how to use forum marketing to create a high popularity shop? Today I will come to share with you my 6 years of experience in the shop to accumulate.

Finding a forum is the key

Forum Marketing is the hope that through the forum of High man to drive the popularity of the shop, so we must find a good forum. There are many forums on the web now, and most of them are "good" and "big". So when choosing a forum, the promoter should know how to distinguish. This we can borrow Baidu, Google and other search platforms, through the input "keyword + forum" to find, in the search results to select the more forward; In addition, directly enter the "keyword" to find the online shop industry-related portal site, and then go to the forum. After you find the forum in the above way, you must click in to see. A look at popularity, this is the most important. You can look at your product information related to the corresponding section, the daily new stickers, replies updated number of posts, the number of clicks on the Forum. Second look at the Forum's Day IP traffic. Three to see the current number of online forum, and the highest number of historical online; The PR value of the forum, the PR value to a certain extent reflects the weight of the forum.

Registered Vest

After a series of brush selection you should look at 5-10 forums as the main active base. But these 10 are impossible to do everything, you can according to the weight of the forum, divided into major, secondary positions. After choosing a good forum, you have to register. Generally speaking, each forum must register 3-5 basic account number, vest several, in order to make standby. To facilitate the search, it is recommended that the Promoter add all the forum addresses that are queried to the Favorites folder and name the save.

Prepare soft paper and picture materials

Soft Wen, the shopkeeper can write is written, will not write to find the gunman to write, the title of soft text must have a gimmick to make people have the desire to read, be scolded by people praise all line. Picture material should be beautiful or personality. One of the biggest benefits of forum marketing is that it can be used in a way that is close to the consumer to explain the product's characteristics and benefits to consumers in detail and repeatedly. And can be used as a prospective consumer to convey the status of product use and consumption experience. So, you can prepare a lot of pictures of products, as far as possible to the details dripping out of the show, so that both can enhance the attention of the post, but also to improve the post of the volume, and can be detailed to show the product of each of the benefits, is simply one more! It is worth noting that the identity of marketers must be hidden, do not expose, Otherwise, it will cause resentment to other consumers.

To be an active member of the Forum

After the forum is stationed, will do the forum active molecule, must diligently post replies. In order to increase the quality of posts, posts must be designed in advance, clearly to meet the preset goals. Replies to use a vest to reply, so as to guide consumers. Also want to launch friends, relatives to you back, to increase the number of replies, clicks, if you can upgrade to add sperm, highlighting better.

You insist.

Forum marketing should also adhere to. In the key forums to send more, more replies to posts, other forums should also be frequent. Remember to go every day, often hair. At the same time also can be more replies to other people's posts, and in response to the site link to increase the popularity and flow.

Hope that these experiences can help the shopkeepers, but also hope that more shopkeepers can share experience, so that our store business development is booming!

Author: Xiao Li

Original Load Program supermarket network http://www.cxcs.com.cn

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