Skyworth can't sit down. Smart family Strategy

With the music, millet (rolling information) and other Internet companies across the border into the television industry, the traditional appliance enterprises can not sit still.

March 11, Skyworth group in the 2015 China (Shanghai) Home Appliances Expo announced during the formal establishment of intelligent Family Strategic Development Department, and the Wisdom of the Family strategy landing. In addition, according to the Daily Economic news reporter learned that Haier, the United States also released a smart family strategy.

Skyworth Group President Yang Dongwen said that the future will be the wisdom of the screen as the core, to create Skyworth Wisdom home open platform and intelligent hardware development platform, and the release of standard agreements, hope that upstream and downstream partners to share the smart TV screen, and jointly develop intelligent family-related rich services.

In an interview with the Daily Economic news, Minmingi, a researcher of CIC's home appliance industry, said that at present in the intelligent television, the music vision and millet occupy the upper hand, these two as Internet enterprises, with more content resources, strong Internet technology, and in sales have advantages. and Skyworth, TCL and other aspects did not grasp the market opportunities for intelligent television, on the other hand, lack of content resources, in the market in a weak position, but also need to innovate.

Zhu Yite, a senior analyst at the Ofweek Industry Research Center, said traditional manufacturers had an advantage in terms of volume, while internet makers were more flexible in developing new models, but the internet was the future trend.

Industry insiders pointed out that the current household appliances industry in the "smart home system" definition is not clear, but also the lack of unified standards to implement, resulting in different enterprises have different standards of intelligent home system, the system can not interconnect, but also restricts the development of China's smart home industry a major reason.

"To say ' smart family ', everyone is emphasizing their own OS (OS). "Yang Dongwen Frankly, the OS is only superficial phenomenon, the most important is the user behind, which involves two issues: one is the user to who, the second is who to maintain, who to manage.

"When we set standards, we can wait for it to be a little bit more mature, see the market gradually formed a consensus, and then together into a standard, which may be more successful." "Yang Dongwen points out.