Skyworth Hongsheng: Never remotely controlled Skyworth

Skyworth Hongsheng

"A group of beautiful antelope constantly be eaten by ferocious lions, the surviving companions become fear, the end is running faster antelope survived, run slow or half-hearted antelope was eaten by lions." This is a letter from the Hongsheng to Skyworth's board of directors, who is serving prison sentences in Hong Kong in 2007.

Six years have passed since July 2006, when the official prison sentence. In Friday (November 16), Skyworth Group founder Hongsheng-kai, 99-year-old grandmother, wife and children and mother to attend the 60 anniversary of the alma mater, the first media, hair black, shiny. He hoped that Skyworth will not only run fast to survive the antelope, but also must have a wolf general morale, rushed to the 2020 's billion sales target, to achieve Skyworth's "third venture."

Hongsheng more for the first revealed that the son is not interested in his father, the future may imitate the founder of the United States He Jian Path, business by the family holding, professional managers care.

"Wolf's morale" to the hundreds of billions of targets

In fiscal 2011, Skyworth achieved a turnover of HK $28.137 billion and a profit of HK $1.252 billion, and LCD TV sales and sales were ranked first and second in China. This April-October, Skyworth TV sales volume of 46.65 million units, reversing the city's year-on-year growth of 23%.

Growing performance behind the growing size of enterprises, today's Skyworth has 35,000 employees, annual turnover of nearly 30 billion yuan of large private enterprises, "Big enterprise disease" in Skyworth interior gradually appear. And that's what Hongsheng is worried about. "There are a lot of great crises behind the soundness of the situation, including the lack of enterprising, inaction, bureaucracy and Hua Pangwei, which are shocking." ”

And earlier Huawei advocated "Wolf culture", won the praise of Huang boss. Hongsheng interviewed several times, Skyworth also have to have "wolf's morale", to achieve Skyworth 2020 sales revenue billion target.

Hongsheng said that Skyworth TV business overseas space is huge, set-top box business has done the world's third, but also to further. Smartphones, tablet computers and other business this year is expected to achieve more than 50% growth, and white electricity, LED lighting and other plate layout has been accumulated for many years, "we have 10 profit points, from industry to Terminal Services chain, Skyworth has been basically completed, play its potential, 100 billion full of hope." ”

The model of enterprise inheriting or drawing lessons from beauty

Although the Xuebin, Yang Dongwen-led professional managers in the past few years to bring Skyworth to the new heights, but in Skyworth staff, Skyworth's boss only one, spiritual leader is only one.

Hongsheng's business card, on the side of "Nanjing Jinlong Bus Manufacturing Co., Ltd. Chairman Hongsheng", on the other side of "Skyworth Group founder, controlling shareholder Hongsheng." Just three months ago, Hongsheng formally served as a consultant to Skyworth Group, from behind the scenes, and its responsibilities include advising the group on future development goals and ways to achieve them.

"As shareholders and spiritual leaders, it is more important to help the group to nurture talent." Cultivating talents is the first factor, but employing people is risky. "In addition to providing advice for group development, Hongsheng takes on" the risk of employing personnel. "Encouraging mistakes, but growing them in error, is where spiritual leaders play their part." There is no one to take risks, and the enterprise has no power. ”

With Hongsheng appeared in the Chinese Laborers ' school anniversary and his young son. Huang, even a bit shy in public. An old employee who worked in Skyworth for many years said, only know that the boss son graduated from college only two or three years, in Skyworth group grassroots from Low, "what is the specific position I do not know, only know is in the research and development department." ”

Hongsheng smiled and said, unfortunately, son of the father did not interest in the inheritance, in Skyworth grassroots more is hone their own. In the future he may follow the path of He Jian, the founder of the United States, "for industrial enterprises, the inheritance of children is not the first element." The best new model is that the family can have a certain stake in the search for a superior entrepreneur to run. "At present, Hongsheng and his wife Lin Weiping are Skyworth digital (00751.H K) major shareholder, about 37% of the equity holdings."

Dialog

Hongsheng on his experiences and changes:

"50 know Destiny, now dry for joy"

Southern Metropolis Daily (hereinafter referred to as "South Capital"): as a controlling shareholder and spiritual leader of Skyworth, what do you think of centralization and decentralization between professional managers?

Hongsheng: As a shareholder and spiritual leader, it is more important to help the group cultivate talents. In fact we need 200 brave and heroic entrepreneurs, and now it's less than 50. But hiring is risky, and losing you is 1,000,000,008 minutes, but if you don't take risks, you get nowhere. As founders, we should encourage our team, encourage mistakes, and grow up in mistakes. This is where spiritual leaders are supposed to be effective. There is no one to take risks, and the enterprise has no power.

After the development of enterprises, bureaucracy, vested interests, Hars and so on, all kinds of omission, and I am responsible for promoting the sustainable development of enterprises, so that the enterprise will always have the spirit of the wolf, will never meet the status quo. The other is strategic, what to do, what not to do, as the founder of the assistant management, seize the opportunity while avoiding significant risks.

South: Some people say you are Skyworth's spiritual leader, remote control of Skyworth, how do you see this statement?

Hongsheng: There is no remote control, if I have a house, looking for personal rent, then I can remote control, but for consumer electronics such a fast-changing industry, I can't remote control. And the obedient person often will not have the big achievement, Skyworth's management team All is has the individuality, dares to shoot the table with the boss the executive, therefore does not have the remote control. How can you say remote control, remote control is limited to simple mode, a large-scale technology group is impossible to remote control.

Nancy: How do you feel about your changes after so many things?

Hongsheng: 50 Know the Destiny, now is for the joy and dry. What is the reason for happiness? In the busy past rarely think of these problems, now experienced so many experiences, eating so much bitterness, we found that life has always been to maintain a pure heart to pursue the meaning of life is the source of happiness.

Skyworth such a self-made enterprise made Chi by the world recognized brand, is now the ultimate pursuit of life.

South All reporter Wangxiaoxing intern li Bing as