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I engaged in enterprise network Marketing for ten years, from the first batch of net enterprises, to today's network of enterprises in general, I learned a lot from small and medium-sized enterprises. I have experienced many small and medium-sized enterprises in the network marketing success stories, not the current online popular kind of earthshaking performance, but real through the internet to grow enterprises.
The earliest I contacted is a Hong Kong enterprise in Wuhan Branch, the boss of the consciousness is very advanced, very early start to do the website, and on the Google rankings optimization, their products are sold throughout the country. Originally the boss just made a website, told their dealers can go online to inquire about product information, and then through QQ order. I remember that time the long-distance phone bill is still very expensive, sometimes the salesman in order to talk to customers in the field to explain a product, it takes a long time, since the development of this dealer website, efficiency greatly improved. What the company on the new products, which products are temporarily out of stock, the use of products and so on, can be at a glance on their website. After the company developed a new equipment, and the original product can not go a channel, need to recruit agents nationwide. At that time in the country to build a mature sales network is a few years, we help companies to do the Google rankings, the next week, from all over the country phone rang non-stop, just one months of time in the country 23 agents have been identified.
The second example is an automobile agency company, at that time Dongfeng in the CCTV launched the "Dongfeng well-off" advertising, Hubei agents found us, they just started, want to do a website under the façade. I was in the online query, Dongfeng's official website did not have the information on this car, this is a very good time, CCTV ads after exposure, there must be a large number of car buyers through the Internet to obtain details of the vehicle and purchase points. I only gave them a Web page, the configuration parameters of this model to hang up, and then made a message this program, the Web site did not leave any advisory phone, directly to Google Baidu's first home page all down. This page is very simple, customers are even a little dissatisfied, but this is a Web page, the message of the dense car advice to reach more than 200 pages. All of their company was shocked because we only collected 1000 dollars for the website. After getting feedback from the market, they quickly organized into sales, a few years to become a large business agent. After they had the money, another internet company told them that the Web page was too shabby to match their corporate image and suggested they make a new style website. They spent more than 10,000 to do a website, but also with the background color font in the top do a lot of keyword stuffing, the result station was K dropped.
Last year, a friend of the fruit store in the community found me, said she wanted to do a website to promote her fruit shop online. I asked her again, do you want to do the website or to promote the fruit shop, she thought about the promotion of fruit shop. Make a website thousands of dollars, after finished? Which residents will go to her website for buying fruit first? I let her do not need to do the site, directly opened a fruit shop micro-letter, in the fruit shop at the door of a large micro-letter two-dimensional code poster, sweeping micro letter to send fruit! Soon the people of her community were attracted to her, and the micro-letters, She every day early in the evening each time the fruit raises the body the reminder, the different seasonal season all is good, the community inhabitant affectionately called her fruit doctor. Whenever fresh fruit is on the market, she will host a free tasting activities, micro-letter registration. Almost no money, not every day to update the site, with a mobile phone can publish information. We went back to last year, if she had found an irresponsible company to do a website for her, perhaps today she has lost confidence in internet marketing, many companies are so abandoned the Internet.
Many enterprises in the network marketing has gone a lot of detours, and some companies have done more than 10 version of the website, sem, SEO, blog, micro-letter, micro-bo do anything, do not do a good job. SEO popular all go to do seo,sem popular all go to do sem, micro bo popular all go to do micro bo, micro-letter popular all go to do micro-letter, finally is the monkey down the mountain empty-handed. Do not know what is suitable for themselves, recruitment is also a recruit of the snake balm, ask what all understand, nothing is proficient, their own pit. Small and medium-sized Enterprise network Marketing enthusiasm again high, the budget is also limited, must spend money on the blade, can play a decisive role. So small and medium-sized enterprises do network marketing, accurate strategy is the key, do not know how to see more to learn more questions, workers.
The writing is not good, say is truth. Willing to communicate with SMEs, learn from each other and grow.
This paper is composed of Wuhan driving force, which originates from http://www.netqdl.com/xinwen/148.html. Communicate together, progress together!