Small and medium-sized enterprises do not recruit SEO promotion staff The real reason

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A lot of small and medium-sized Enterprises recruitment director is very puzzled that their leaders are the same, salary and welfare benefits and other companies are similar, why is not to recruit SEO optimization personnel? Even if some companies recruit SEO promotion staff, why not stay? In the end where there is a problem, the head of the company does not know, A lot of people can't figure it out.

For many companies to recruit SEO promotion staff, extension staff is not only the promotion staff, they think, SEO is an omnipotent, seemingly what will, for example, Zhang's machine out of point, so immediately called: "Doe, you come to help me see this machine problem exactly where, why your machine has been no problem ? "," Doe, the site is all code garbled, you to see, I changed the code "," Doe, can you give me the memory expansion of the machine? " And so on, perhaps a lot of promotional staff have encountered similar problems, try to imagine, this is still a promoter? Every day, all kinds of trouble waiting for him to solve, he still have time to do promotion? Is he still an SEO promoter? Can the company still hold him?

SEO Optimization Promotion Staff Recruitment

We are here to see the major cities recruitment seo, SEO Promotion Commissioner's job requirements:

Job Responsibilities:

1. Responsible for liaison, development and maintenance of media relations and cooperative website relationship, media resource integration and maintenance;

2. Responsible for the promotion of copy, creative copy writing, to promote the external release and monitoring of manuscripts, responsible for Internet marketing activities and implementation of creative;

3. In charge of micro-blog operation and promotion, EMS mail promotion, event marketing, open platform cooperation Promotion, blog, Forum, QQ Group, SNS community, Baidu products and other network promotion forms of planning and implementation;

4. Responsible for the search bidding platform, Cooperation Alliance management;

5. Responsible for the brand building of the website and effective group flow;

6. Complete other tasks assigned by the leader.

Job Requirements:

1, more than 2 years of e-commerce/Network Marketing promotion work experience, successful marketing case is preferred;

2, with the brand planning, communication planning, network marketing and other systems of theoretical knowledge and rich practical experience;

3, understand a variety of network marketing methods, means, processes, and have a certain number of successful cases;

4, excellent strategic thinking and creative divergent ability, with solid planning skills;

5, excellent copywriting ability, can write a variety of different programs, copywriting;

6, the network culture, network characteristics, netizens have a deep insight into the psychological and perceptive.

7. Fresh graduates are preferred.

See these requirements, in fact, a lot of not confident SEO staff will be deterred, dare not go directly to the interview, at the same time this is not a SEO promotion staff can have the function, this is really counted up, is a relatively good network marketing planners, that the major companies responsible for recruiting personnel do not know what is SEO, It's all about recruiting in the proportion of geniuses, of course there is a word is so said "good just to use in the blade", for a taste of the interests of the company staff, spend money to maximize the company to take into account, this is understandable, but this does not mean that is reasonable, on the contrary, it is counterproductive Why do you say that?

One, do not meet the requirements of enterprise SEO promotion staff

General SEO optimization Promotion staff to cast resumes, see the above job requirements, will be a big jump, this has exceeded his own functional range, he was confused, he only know to do optimization, what micro bo Marketing, QQ marketing, EMS Mail promotion, event marketing, open platform cooperation promotion, blog, SNS community and bidding promotion, etc. these are not within the capabilities of the SEO specialist, so he was timid, he dared not go to the interview, his heart subconsciously told himself that the company does not need him; maybe he is a good promoter, but he is not necessarily a good network marketing strategy The master, this may become a loss of the company, and by the recruiter single-handedly, perhaps the person responsible for recruiting does not know that he made a mistake, so come to a conclusion: SEO promotion staff, many companies also need to pay attention to the talent, but many SEO personnel can not find work, Many enterprises can not recruit SEO promotion personnel reasons.

Second, meet the company recruitment requirements of the personnel

Back to the top recruitment topic: "Micro-blog operation and promotion, EMS mail promotion, event marketing, open platform cooperation Promotion, blog, Forum, QQ Group, SNS community, Baidu products, such as various forms of network promotion planning and implementation; be responsible for the search bidding platform, Cooperation Alliance management", can say to reach the above recruit staff, Would he stoop to work in a small company, unless the company is his own, there is a reason is that the company's salary is actually in accordance with the optimization of SEO promotion personnel standard treatment, if the candidates accepted, the company is not his family or other relations, that is, his brain is sick; Small companies can not control such talent, but also do not understand such a person's pay standards, unless it is a large group, of course, such people will not be willing to stay in a company in a rut.

The above two major reasons to basically list the small and medium-sized enterprises why not recruit SEO factors, fundamentally speaking: first, the enterprise does not understand what is SEO, the second is the enterprise does not know what kind of talent they need, the third is the salary of enterprises and job requirements are not proportional to the level.

PostScript: The above causes a lot of SEO promotion optimization staff part of the SEO company absorbed, another part of the confusion, the suspicion of SEO, but also may have a career change is not optimistic about the SEO industry, there are some may continue to spend money training more advanced things, do not know, many things must be firmly absorbed, Do not pick up the sesame seed lost watermelon, penny wise, SEO and many other work like, need combat, need to try groping, must believe in themselves, believe SEO.

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