Small and medium Web site Big Road: to practice martial skills first repair

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The scarcity of resources is shrouded in the market competition in the head of the circle of "black cloud", especially entrepreneurs, if not a piece of scarce resources, the next meal may not know where to eat, and ultimately, the fate of starvation. In this connection, the grass-roots in the field of Internet have more profound experience. The number of Chinese web sites has reached 1.31 million by June 2007, according to the 20th China Internet Development Statistics report released by the CNNIC in

. The CNNIC report showed that in the first half of 2007 our country had added 470,000 sites, 520,000 more than the same period in 2006, and an annual growth rate of 66.4%. China now has 10 sites per million, an increase of 4 over the same period in 2006.

Regardless of the accuracy and authority of the data provided by CNNIC, from the site's data statistics, its base size is large enough, in fact, the proportion of the site to do specialized operations is not small, and made scale such as Sina, NetEase, Sohu and other sites, less than 20, There may be less than 100,000 sites that have achieved a break-even, and only hundreds of of the sites that have been invested may have had the largest number of operating losses.

in a round of capital surfing, in the cnnic of the number of Internet users continued to increase statistical data released, small and medium-sized sites began to launch waves "out of the grassroots" attack.

to get a BP see VC, carrying a creative worship angel, doing products to find the market, set up a platform to pull the user, set up the head to raise heroes, but the scarcity of resources have not been obvious relief. The IPO is still few, make a pot full of still not much, to get the investment again sprint than the huge nuggets can only be said to be very little, although the Qing branch of the "second quarter 2007 China Venture capital Research Report" Statistics 121 enterprises have been funded by the venture capital institutions, The amounts disclosed amounted to $694 million trillion, much higher than in previous quarters. and 12 venture capitalists have successfully raised 2.359 billion of dollars, but this number is a "drop in the bucket" for millions of nuggets.

How small and medium Web sites are bigger, how to dig in the scarce resources of their own that bucket of gold, I am afraid not only is the investment in the hearts of the stone, but also the webmaster are sleeping on the bed, walking on the road, sitting at the table, and even sleep in pondering the problem. To be or not to be, it is so easy, for a moment, that anything can happen.

We think of two situations:

1, relying on investment

did not get the money, always want to get the investment after how how, like thinking of the world off pie hit their head, but a lot of people's head because too small, when the pie hit down, did not hit, Caught by another big head.

When you get the money, you find that you've either lost the ownership of the project and have beenWant to do things but hard to do, has been the ideal has been investment hit a smash, and then for good results and exhausted, but still have a lot of enterprises even if the investment, but did not survive. It's worth thinking about. If it is due to illegal operation or other bold operation led to "crash", may also be understandable, if nothing happened, it quietly died, I am afraid to find the reason from the inside.

2, hang on, hold on to "the rest of the king"

Some people like to talk about "the remainder of the king", some people like to shout "hang on", these two kinds of people are talking about the same meaning. If an entrepreneur believes these two points, I am afraid the proportion of starvation will double. There are two types of people who preach, one is real money, pockets with a lot of money, enough to burn a few years, until the opponent burned to death, or burned himself, the other is afraid of the world is not a mess, the poor jingle, but like to pack big guy, some seemingly guiding point of view "hat" to get around to buckle, In fact, these theories are merely superficial summaries of a phenomenon in previous years, rather than a guiding inner experience that is misleading to entrepreneurs.

Just imagine, as a grassroots, hand is so Xiang, tens are not on, also think of "the remainder of the king", want to hold on, to bloom and blossom, mixed to the last, but did not think how to make cash