Small dragon Boat Festival dumplings, reflecting the big holiday marketing strategy

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Immediately is the traditional Festival Dragon Boat Festival, mention the Dragon Boat Festival of course will have to mention Zongzi. Because for many years drifting in the field, whenever the Dragon Boat Festival comes, will be very homesick, especially the Dragon Boat Festival must be the necessary dumplings, is to read home. Memory in the past few years, there have been several Dragon Boat festival did not eat Zongzi, and sometimes a fellow party to rub a few eat, feel sad.

These two days are still thinking about the Dragon Boat Festival, or to buy some zongzi, but the surprise is at this moment. Because I have been in the domain name investment, yesterday login has been used in the domain name trading platform Love Network, received a letter from the station, looked after the surprise, Love Network is free to send five Fang Zhai Zongzi, because I am a VIP member, can be directly free to receive. A small number of zongzi, immediately let me feel warm in the heart, the taste of home.

Although only less than hundred yuan Zongzi, but very good to achieve the effect of marketing, oneself these years have been engaged in the Internet operation and sales work, before the consciousness seems to this kind of marketing strategy does not attach importance to, but this time as the user's angle to feel such a "dragon Boat Festival to send Zongzi" activities, Experience the success of holiday marketing. And for the vast number of "marketing for the King" Companies, need to pay more attention.

On the "holiday Marketing", as the name suggests, holiday marketing refers to the festive period, the use of consumer holiday consumption psychology, the comprehensive use of advertising, performances, on-site sales and other marketing means, the product, brand promotion activities, aimed at improving product sales force, enhance brand image. Ownership, it is part of the overall marketing plan, not a short-term sales activity.

and personal 211.html "> think the key is to" seize the user's holiday mentality, whether it is with the user's resonance, or to bring the user moved, as long as it is able to seize the majority of consumers psychology, that must be successful holiday marketing. This love the name Net Dragon Boat Festival free to send Zongzi activity, let me deeply realize this point. Small Dragon Boat Festival Zongzi, reflects a big holiday marketing strategy.

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