Small Engine: Online payment method to promote the sales of business network

If recently paid attention to http://www.aliyun.com/zixun/aggregation/33957.html ">overstock.com, will find that its home page has a feature: The PayPal logo put a lot of-- That must be the one thing that gets a lot of sweetness from PayPal. The b2c820.html, which was founded in 1999, was listed on Nasdaq in 2002, with Alexa ranking around 500.

Internet retailers and online payment servicers are tied more tightly than ever before. According to comscore data, PayPal gave Overstock.com a package of promotional plans, including more than 100 dollars in the order back to 15% cash, the result is that overstock.com on the number of payment methods, PayPal use of a significant increase.

PayPal brings sales to many online retailers, especially during the Christmas season. Dell.com in the fourth quarter of 2008, put PayPal on the top of the payment page, so that customers are the easiest to find and use. The American Eagle AE.com also raised PayPal's usage rate from 3% in the past to 8%.

We can sum up the network retailer to use PayPal promotion method:

This may be a foreign trade in the promotion of the business can learn from a case. For many of the domestic emerging business network retailers, how to work with the springing up of online payers to join together to enlarge the plate, perhaps is also a train of thought.

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