Small Head search keyword price adjustment software to share local group purchase network promotion experience
Source: Internet
Author: User
KeywordsBuy NET price adjustment software
Group buying Network A new way of internet shopping, in a short period of time to seize a variety of http://www.aliyun.com/zixun/aggregation/7871.html "> E-commerce Platform category, has become the mainstream of Internet users now one way of shopping." To engage in group buying operations of the network company, since the portal site countless. Group buying site can be divided into two categories: Group buy navigation site and local group purchase site, their implementation methods are slightly different, small head search keyword price adjustment software to share local group purchase network promotion experience, this article is the first to narrate the local group buying website to create and carry out the curriculum vitae. A, website process selection This is a local group buying network to create the first step, is the selection of a suitable program to constitute, its time to buy the site of the program are mostly PHP, the function is also perfect, the program interface is usually we now see the group buy template, Today, the prevailing system has a daily group purchase system, the most soil group purchase system, easy to buy system, FANGWI group buying system ... As soon as the procedures are selected to be as little as possible to change, daily and most of the earth has a free version, but also used on the Internet more than the version. II. site policy positioning site positioning as the company's policy positioning the same, the demand determines the site of the purchase of commodity varieties, policy user groups, commodity price range, as well as the purchase site to open the direction of the open space, how much to estimate how many audiences, monthly sales and so on. After all, we need to refine the differentiation from one peer to another. Third, competitor data analysis This is a very important link, it can let you are the understanding of the market, is the so-called enemy can win. Which data do you want to analyze the competitor in detail? Number of sites: Baidu, you must have an accurate number of peer sites; Strength of the peer: List the top three summary of strong strength, to their policy; Day Sales: Analysis of their daily sales status, this can directly see their number of successful group buys, can see the local group buying network capacity of the mall? Quality and quotations: able to see from the website and their differentiated; best to build an Excel form for the above information. IV, key word selection analysis Local group Buy network key do not pick too much, the best set in three, because even if it is set too many key words will not usually have a good ranking, unless it is a high weight station. To "Wenzhou" area for example, my station key word is so set up: "Wenzhou group purchase", "Wenzhou Group purchase Net" These two as the principle of the key word to do it. V, page optimization surface look, all the local group purchase site templates are the same, inside the text information is the same, the pageSo much the same, so we're going to go up and down the text on the page, let it be different from other group buying network, such as in the "subscription", "Recruitment Award", "Business cooperation", "small survey" and other places can be changed some other text, by the way from the principle of the key words added, In the text optimization together also increased the key word density of the page, the importance of the key word density is not explained here. VI, the implementation of methods Group purchase website implementation methods are divided into two kinds, implementation and optimization of the implementation, many local group buying network will be mixed together to do, the original such effect is not ambition. Implementation: To be able to buy through the QQ Group, Forum, mass mailing to convey, and will buy the site to join the major group buy navigation site, the travel site visibility. It is important to note that the join to the group buying navigation site does not belong to the outside chain. Optimize the implementation of: the site to maintain daily updates, the best is a single day, the majority of the most common products are written, to ensure that the site's initiative rate; find other local group buying network to do friendship links, snapshots of the next day input more, other implementation and we do the same work as usual.
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