Small head Sogou bidding software: teach you how to reduce the average click price of keywords

The reason to drop even quote, because only a low even click quote talent to get more clicks, more click Talent in exchange for more dialogue, talent to bring more orders to the company. While the uniform click Quote (CPC) was affected by 2 factors, quality measurement, ranking and competition degree, therefore, the fall even click Quote we need to consider in these 2 aspects.

1, quality measurement

Quality measurement is based on the keyword clicks, keywords and ideas of the relevance of the overall account performance and other factors calculated. Thus the relevance of the advance and the improvement of the overall account performance can help advance the quality measurement. Together, http://www.aliyun.com/zixun/aggregation/12579.html ">baidu expectations will be high-quality promotional results to the potential audience, as a reward, quality measurement of high keyword Click Quote will be low."

2, ranking and competition degree

Some of the more sought-after keywords will be purchased by a number of promotional businesses, for these keywords to get a comparison of the top ranking will require a higher bid. Such a fierce game will cause even click on the price is too high, only a larger planning, high return of the business can withstand such a high cost of promotion, usually small and medium-sized companies are hard to resist. So do not for a return of low key words and match opponent's blood spell, can be compiled to convince the title and ideas to get attention, ranking down one can also get a higher click-through.

This article from the small head Baidu bidding assistant trial station: http://www.xndjingjia.com/faq/20140417511.html
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