Small head talk about the cause of the slump in the site rankings

A lot of webmaster friends have encountered, not easy to do the keyword ranking plummeted or disappeared, for a while do not know how to do, very impatient, also do not know which part of the problem, if the next encounter and how to do, but to the major webmaster forum to find solutions, every day in the forum asked Ah, Results obtained by the answer is not water, or is always said http://www.aliyun.com/zixun/aggregation/8258.html "> Content for the King, outside the chain for the emperor, look tired, not too much practical auxiliary role, The results are still on their own. Do station, have not experienced this kind of situation stationmaster, not a qualified stationmaster, also can not grow stationmaster.

Small head from my management of a Baidu promotion software station to analyze the decline of the original from the rankings, first of all, the status of the site it.

This station (http://www.yijianjingjia.com) has been on the line since 2012 5, nearly half a year time. Starting from October 2012, ranking is also good, the target keyword most of the search engine in the first three pages, more long tail keyword in Baidu ranked first, every day to bring the flow is very considerable. Results in late October, the moment, a big reversal, the Web page was Baidu search engine to drop the right. After a small head to reduce the right reason, probably have the following points.

1. Processor Reason

Small part of the use of VPS, the site has been a period of time is not open, many friends because this also put the friend chain down. Remember the site that day 9 to 10 o'clock the next day many can not open, and then happened to meet Baidu weekly big update. This should be the main cause of it.

2, links to the reasons

There are several links site inside the site has been a long time not to update the snapshot, in Webmaster tools to view, the weight is relatively high, I thought this site can also bar, the first temporary chain, the results are not included, to the site is Baidu down right to check the friendship link, which several sites also because of the problem is Baidu down right, Have to give the link to the next. There is also a website, at that time is also a black horse station to do a good job, the main keyword ranked Baidu first, do not say we also know, and he changed the link feeling good, and then did not carefully check his website, and then found that his site everywhere is the window and other promotion, and there is his website links number in a significant increase in Careless did not find at that time, now that the site has been Baidu to drop the right. Must regularly check the situation of friendship links, real-time analysis, the link to their own disadvantage and by the search engine down the right of the link to the export link too many sites do not exchange, such sites for their own station is not beneficial.

3. Content and revision issues

At that time, the site ranked good, the results want to improve a few columns, that is, can better promote the flow of the site, to help the future website can be revised. After adding columns, you want to import traffic into the newly added columns. As the site added column, the workload is also big, in the content does not really good, no law, update slow, the result of the site home page weight drop, the snapshot is not updated. Suggest that we do not casually revision, the consequences of unimaginable.

4. Transaction link behavior

Little head has been honest in doing the station, the chain is also manually added, there is no cheating, and my site is also in the introduction of Baidu penalty links to the sale of the right to fall, also do not rule out by Baidu accidental injury, has also been to Baidu Webmaster platform representations, for the time being no reply. Friendship links as much as possible to add their own, do not buy and sell friends chain, very unsafe, do not wait to fall right to know regret.

The above is the small head Baidu Assistant station situation, now still in the daily update, or to adhere to do, in addition to find out the above several reasons, there is a breakthrough point, on the need for their own observation, honest to do the station. SEO is not loose fishing, is a lasting process, the future is bright, the road is bumpy. Hope that every webmaster can get a good ranking in search engines, must refuel.

(This article by the small head bidding ranking software free Download station: http://www.yijianjingjia.com original issued reproduced annotated)