Smartphones are Lenovo's best shot in the past year.

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Smartphone is Lenovo's best shot in the past year. But the future of the smartphone market is becoming uncertain. How can Lenovo, which covers PCs, smartphones and tablets, give itself a definite future?

April 22, Lenovo Group held swearing in Beijing Olympic Stadium. Lenovo's chairman and CEO, Yang, pointed out several possible growth directions for Lenovo's future: the globalisation of smartphones and Lenovo's emerging business servers; third, from Dell, Hewlett-Packard two major competitors in the field of market capture, in the global PC market share a higher market.

Strategy in the smartphone world, Lenovo's strategy can be summed up with "PC". Liu June, senior vice president of Lenovo Group and president of Lenovo Business Group, said Lenovo Group will promote the development of mobile phone business from three aspects, the first is to clone the efficient and innovative ability of PC industry to smartphone; the second is to build the capacity of the supply chain to achieve end-to-end action; The third is to rebuild the ecological chain, compared with the PC, Mobile phones are no longer hardware products, the development of their own application stores, providing security services. The first two aspects of

are entirely Lenovo's copy of the mode of operation in the PC era, while the third is the formal study of Apple's model: Apple provides the operating system, and Lenovo only optimizes the operating system.

The situation is pressing, including Lenovo, Huawei and other smart mobile phone manufacturers are making a difficult transition, from pure hardware manufacturing to the "triathlon" transformation, that is, "Software + hardware + mobile internet."

in future product layouts, Yang made such a plan: the PC market rivals basically out of contention, Lenovo has a certain industrial discourse right, in this sunset industry to make profits high, become the company's cash cow, the profits of the PC contribute to nurture future business, including smartphones, smart TV, Wearable equipment.

Yang said that Sony and Samsung are gradually pulling out of the PC market, and that Dell and Hewlett-Packard have been wavering, and that there is room for further growth, profitability and innovation for Lenovo. Lenovo wants to keep growing in the PC market, with a market share of 20%, or even more than 25%.

Smart TVs, wearable devices are just the trend and have not really become a huge new business. However, as the industry leader of the manufacturers, must foresee the future: smart watches, smart glasses, etc. have moved from the concept to the market, a spark, can start a prairie fire, do not keep up with the situation will be the next wave of industry to become a laggard.

Liu June said that the motorcycle has just released 360 smart watches, after the acquisition approval process, these assets will inject Lenovo Group, become Lenovo's new business. At the same time, Lenovo Group is also developing a variety of wearable equipment, to do a variety of attempts.

Lenovo's exploration of the New world has begun.