Smins: Creating profits and balancing profits

Source: Internet
Author: User
Keywords nbsp very create platform website peace

The future Network marketing platform is not to create profits, but to balance profits. The
&http://www.aliyun.com/zixun/aggregation/37954.html >nbsp;     website is a media and platform. At the beginning of the website, know very little about this industry, the site's industry positioning is also very vague, although in the later clear "the site is the media" this concept, but is not very real, in the present, the site is not only the media, more importantly: most of the site is a "platform." It's important to make it clear that the site is a platform, not a "company," because it determines the location, development and future strategy of the entire site. As we bubble Hall forum bbs.44pg.com In fact also calculate a platform of a kind, just is completely free, pure commonweal. The
      platform is just a platform thing. The company website and the platform website are actually completely different, this is not only reflected in the site planning and product aspects, more important is the basic Web site flow and profit way, since most of the site belongs to the "platform site", then, platform site to do things, rather than do the company. So what is the platform to do? In simple terms, the company's website is the core of products, users, profit, and the platform of the core of the site is the industry, investment, process, of course, Taobao is the most obvious platform site, which is the absolute genius of Ma Yun. I do not understand the Jing-dong, but now, Jing Dong, Suning, and so on have opened the "business to join" function, and put aside the way of operating alone, has been enough to explain.
      Platform website, save less people. About e-commerce, must be the Internet mode, make money the fastest, the most clear, the simplest, but, very few people do, more rarely can do good, the reason is very intuitive, because E-commerce is not only the problem of the site, more is involved: products, sales, maintenance, delivery, inventory, customer service and many other aspects, even if you have money, It is difficult to do everything well, so, Taobao do not do e-commerce, but do "electric business platform." Only to do the electric business platform, and do not do the actual business, save money saves people more convenient.
      Scale maximization is an easy implementation of the platform Web site. Only bigger, largest company size, can better survival, growth, in fact, in various commercial areas are similar, but in the internet industry, more obvious, but, even if the background of the company and investment, it is difficult to monopolize the entire industry, this time more clever approach is: platform, platform is the last real winner. If the platform is clear Taobao, Baidu's platform is very large. The most obvious is Baidu group purchase, in fact, Baidu Real estate, talent, tourism, and even product search, softwareDownload and so on, although Baidu has its own millions of traffic, but do not actively operate any products, but the single-minded "platform."
        Balancing profit is the last winner. In theory, the platform does not create any direct profits, because he does not sell products, not even sell "ads", but through some similar VIP, ranking recommended way to make a profit, at the same time, "platform" itself to do a lot of paid marketing. In a nutshell, the real profit of the platform is actually a kind of "balance", instead of acquiring, balancing the resources of all parties, balancing the interests of all parties, balancing their own income and expenditure, and balancing the profits, we can achieve "maximum" in the industry.
        Many bosses are too heavy on "money" and direct income, in fact, the future of the network platform, more is to play a "consolidation" and "balance" the role of "contact", balancing the interests and resources of all parties in order to achieve their ultimate victory.

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.