Smog crisis, deteriorating traffic situation will soon activate carpool market

From a variety of netizens to the fog of ridicule to all over the traffic department issued a series of restrictions, the number of measures, I believe that the "urban disease" also has a more profound understanding. But what lurks behind the crisis is often entrepreneurial opportunity. Urban air conditions and deteriorating traffic conditions may activate the "sleeping long" carpool market. The sleeping car market, car owners and passengers share the cost of oil, for today's more and more serious urban congestion problem, air pollution problem, carpool mode using China's high private car empty rate, is to the existing subway, taxis, bus-oriented public transport a powerful supplement. Since 2005 the emergence of carpool sites, to this year's Internet carpool mode in China has developed to the 9th year. 9 years, Europe and the United States have appeared Lyft, Zimride, BlaBlaCar, Comuto, such as a number of development of relatively mature carpool service start-up companies. In 9 years, there have been no less than 30 car-pooling companies, in the meantime like a a carpool, micro-carpool such a few are also regarded as more bright eyes of the company. But overall, the car-pooling model is far from popular significance. At least for many commuters who need commuting every day, they have not yet formed the "string" of carpool. And for me, who tried to think about carpool, in a variety of carpool app on the release line, had to decisively give up. Carpool difficult to "spell", difficult in where? "Class of black Cars", the early carpool service but by this way from the government department of the label toss Bad. Because of policy reasons and charges, the early carpool companies are most often experiencing severe sanctions that prohibit, punish, or even shut down. This is not only from the vested interests (such as local taxi companies) crowding out, but also does exist on the car model security concerns. Security issues are indeed a very small threshold. Unfamiliar passengers and car owners must be able to build trust with minimal cost, which is the responsibility of the platform side. Of course, now most of the carpool platform has introduced a car owner certification, comment on the mechanism, and even with insurance companies to introduce customized insurance services. But limited by cost pressures and data size, reliability is difficult to protect, especially in the long-distance carpool service. In addition, some carpool platform in order to attract owners, and even try to launch a passenger sex search service, which undoubtedly adds to the platform a greater security risks. Pricing is also a problem. In my opinion, the ideal carpool price should be between public transport and taxis, while ensuring that owners have a long-term revenue. But at present, most carpool platforms either allow owners to set their own prices or do not participate in the payment process at all. The lack of a standardized pricing model has undoubtedly increased the cost of communication between passengers and car owners. Security issues need my consideration, prices may be more expensive than taxis, the most important thing is difficult to find a matching line. All kinds of worries are a psychological threshold, each more will lose a group of potential users. And only through the standardization of each link, so that carpool into a convenient and easy-to-use tool, carpool Road toWill go more and more easily. Finally, return to the most important issue of consciousness. Carpool is a new thing, the public's sense of carpool needs market cultivation. However, the above mentioned black cars, security issues, pricing problems are a threshold. In addition, some of the major environmental problems must be mentioned. Unlike the United States and other developed countries in the popularity of cars, cars in China over the past decades have been in the altar status. The one who can buy the car doesn't care about the money that the carpool earns. On the other hand, with the development of the economy, public transport systems such as bus, Subway and taxi are also developing and expanding, which can basically meet the needs of ordinary citizens. The change from the air pollution index to the haze of the atmosphere in the wake of the haze actually reflects that urban air pollution has risen from a mere environmental problem to a public safety issue. To this end, in the past two years, all over the government has begun to face the problem of surprise, one of which is the gradual acquiescence even advocated carpool travel, the hope that the low-cost activation of surplus capacity to solve air pollution, traffic congestion and other issues. BEIJING, Ningbo, Chongqing, Shenzhen Four cities have now become the country to encourage test carpool mode of the pilot city. Vehicle owners ' willingness to carpool will gradually increase. "Car owners less, more passengers," in the past has been a big embarrassment of carpool industry. But with the increase in car ownership and the growing number of used-car industries, China is stepping into the auto age. Accompanied by the birth of a group of oil-sensitive middle class. Carpool service audiences are growing. With the worsening of urban traffic problem, the restriction of purchase, limit of line and the number of lottery are more and more strict. The owner is being turned into a passenger. This group of people is the easiest to get the first batch of users in a carpool platform. At the same time, public transport investment has gradually slowed down, carrying capacity is approaching the limit. And the government's excessive investment in public transport will be corrected gradually (for example, the Beijing subway is about to bid farewell to the cheap "2 yuan Subway era", the upcoming differential fare scheme). Imagine, if after a trip to the subway is more than 10 yuan, to fight a bus twenty or thirty yuan, will there be more and more people choose to carpool it? must do the thinking of the tool to do carpool since the market and the prospects exist, then for the entrepreneur, what kind of thinking to do carpool? Concrete thoughts I dare not to fancy here, I can only imagine what kind of carpool service I need from a passenger who is eager to use a carpool service. For commuting, I need a very convenient tool. I always take out my mobile phone search can immediately match for me the right owner. Of course, it would be even better if you could do it automatically. In addition, I do not have to worry about whether the owner killed people, because the platform early to help me filter out the unreliable. Prices do not need me to discuss with the owner, anyway, my heart is expected to be it is immediately calculated "industry price." This price is not too low so that the owner to carry me to do the public good, so I feel guilty, but also not too high, otherwise I will choose to do the subway or a taxi. In accordance with the above criteria, I would like to conclude by talking about my views on some of the good carpool services currently available on the market. Micro-Carpool fromThe real social angle of the car seems to be a bit partial door, after all, for carpool services, the tool's composition is significantly greater than social. Public welfare car from the perspective of public welfare into carpool, it seems that there is no understanding of carpool service itself is a reasonable business closed loop, so the more difficult to do. AA Carpool team seems to be the traditional industry origin, promotion has its own set, but the product experience needs to be strengthened. Love to Carpool is a few months ago Ali employees just founded the company, the internet gene is good, but let me not understand is the founder of Zhu for commuting service, "stocking" attitude, that commuting carpool not to join the payment link, the problem of money for owners and passengers to solve privately. In my opinion, this is a big problem, including the price of service standardization is not enough, destined to make the threshold of carpool high.