Snapchat from the beginning of the reading

Absrtact: A social application that can do more things for people always starts with a strong demand or a wonderful demand, Snapchat from the beginning of the gun, the beginning of burning from the reading. The so-called do more, I understand is for more and more users to meet more circle of

A social application that can do more things for people always starts with a strong demand or a wonderful demand, and Snapchat from the beginning of the gun. The so-called do more, I understand is for "more and more" users to meet more "circle" of demand, the interests of the definition of the circle of the mo. And Snapchat, it is in the Las Vegas Electronic music festival Tepco Daisy Carnival on the small trial of our story function is enough to prove that it is able to "geographical location + a scene event" definition of the circle-some "flash clan" temperament, In this site-based shared album, each Snapchat user can upload photos and videos to a central perspective to define a carnival, a tournament, and many other very high-level scenes.

So what's the difference between our story and a shared album that supports lbs? The difference is great.-our story is a live broadcast with a clip function (which is also viewable as a live broadcast, of course). Specific technical details do not understand, relying on the geo-fencing technology, our story only to open the photo upload permission to the real presence of users, but also the inferior (such as the mass background of the information is not informative), overly sexy, and controversial photos out. Editing is done almost immediately, almost every 1 seconds.

Our story seems to have the potential to define, in a new way, the television-defined media events of the past ("the festive viewing of television, the historical events that have held the nation and the World Breathless"), tweet, Facebook, Instagram also have a central record, but because of the scattered everywhere, did not form based on the scene of the circle. Television records tend to gather on the stage, while our story have more perspective. Personally, a few days ago we introduced a product based on the 2500-meter range of strangers to apply "Ji" can also consider such a scenario mechanism.

In addition, Snapchat's users are young and energetic, they share pictures in 400 million, users share photos of the habit, the number of users themselves and music festivals, sports events and other on-site event temperament very match. There's no need to say much about the business value.