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I used Uchome 1.5rc3 a SNS site, the release of this article, is the fourth day of the construction station, in the actual promotion process, and the general website, the promotion method has very big difference, therefore here and everybody exchanges.
First, site keyword optimization
SNS site is now mostly php+mysql, dynamic page, Baidu does not seem to be included, GOOGL included also can. I personally think that the site needs to do two places to describe.
1. Title Label
My site is www.nanxiaren.com, I am such a description: South people, Nanlaibeiwang migrant workers network home!
2, KEYWORDS:
The South is a real social network dedicated to Nanlaibeiwang workers, contacting you and friends around you. Join the South you can: contact your friends, learn about their latest developments, share photos, music and movies with friends, find old classmates, meet new people, and use photos and diaries to record life and show self.
I personally think that SNS site to do these two labels is very good.
Second, the direction of network promotion
1, outside the chain
This point, I think can through soft text to performance, such as ADMIN5 on a lot of soft text, as long as your text a little meaning, and express clearly, I think Admin5 is the best place to improve the chain, this is especially thanks to Admin5. Provide such a good platform. I previously published on the admin5 text, let my south this site to the next day will be Google included.
Outside the chain can improve the quality of your site, and in virtually get links and references. This is an important standard for search engines to determine the quality of your site. It's their business to accept the station, but it's better than nothing. Insist to admin5 hair article, will become SNS webmaster a daily homework.
2, to hold your SNS face users. The so-called analysis of your user characteristics. Because of your SNS website user's grasp becomes the promotion SNS website the most important.
For example: My south people this SNS, is aimed at migrant workers such a theme, then, I admin5 released soft text to attract the past people, most of them are stationmaster, they generally will not be registered on your SNS website, because the industry and the focus of attention is different, so the interest is different. Although it will take a certain amount of traffic, but can not convert the end user.
Therefore, we suggest that the SNS site for their own, you can search for some relevant keywords, the results of the resulting web site for effective messages and replies, I think is entirely possible, I was to take such a way. Bring me some registered users.
Third, the content of the enrichment
SNS website, collection method, I think is not how desirable, but can plan some content, for example, my website for example, I will write some of their own original writing about migrant workers, describe the life of migrant workers, while using other members of the article to reply, so you can drive the atmosphere. Especially the group function, I think SNS stationmaster must make good use of. This is a friend who can cause some hobbies to be stationed.
Also is the game function. Thanks to Manyou. This is a very good feature, the stickiness of the user is very high. My site's daily traffic is now only about 100IP, but PV value, in 1500 or so, I think for a first-built site, I now, still feel gratified.
Other such as mail invitations, and so on, the webmaster are all know, I will not say more.
Four, the mentality of SNS station
Text station, download station and so on, hope is the flow, do SEO optimization, a Baidu can feed a website, but SNS website is not so. SNS website should aggravate to the user's training. Therefore stationmaster does not need excessively to consider whether to be included. More is to let users interested in your site content, I think SNS site is the most need to pay attention to things.
Apply a famous saying: Do oneself SNS station, let others say go!
This article for the original, starting ADMIN5, if you need to cite, please specify the author and source. Be honest!