So what is the relationship between personal website and SEO?

Absrtact: said that many years ago, in that also popular production of personal pages in the era, many just learned to use 56KModem Internet friends have begun to look for some free personal space, such as NetEase's 20M personal home page space, blue sea or silver sand or telecom website to avoid

Saying that many years ago, in that also popular production of personal web pages in the era, many just learned to use the 56K modem Internet friends have begun to look for some free personal space, such as NetEase's 20M personal home space, the blue Sea or the free homepage of the telecom website space, etc. to make their first personal website.

Despite the shabby "Hello world!" is still a lot of people upload the first page, but it is the process from scratch, so many people find that owning a personal website is a very happy thing. Since then, more and more friends have started to learn FrontPage, learn Perl, learn more and build a variety of knowledge related to the site.

At that time, want to find some more personalized personal site is a very easy thing, although that era, Google is still young, Baidu just set up, search engine boss or Yahoo, want to download software can go to a called Huajun Software Park, "Network Gentleman" Also occasionally appear in the vibrant NetEase community and people fun ...

At that time, free personal site provides little space, and some sites do not even provide dynamic page (cgi/asp) support, but because the overall atmosphere of the network than now more free, so you can not have to flip the wall can see a lot of good-looking foreign pages. Some friends will directly copy the website template, and then by filling the content of the way to the Chinese site; some friends are free to exert their imaginations and create beautiful web pages with strong personal styles ... In addition, those who provide free personal space most of the site has such a measure, as long as you design the site each month can attract a certain standard of traffic, you can increase the capacity of space, or open dynamic page support.

Later, with the first Internet economic bubble burst, many originally provide personal web space of large websites have canceled this service, for a time, a lot of original very good personal website vanished. Later on, these big websites took the form of blogs to replace the original personal site, although the form has changed, there is no kind of fun to make the page, but the content of the site has increased, after all, the blog let people avoid the trouble of page making, writing articles directly can be published, the convenience of a large increase, Let a lot of friends like Calligraphers have a channel to express their own opinions and views.

From a different perspective, personal blog space is a previous free personal site another form of continuity. So what is the relationship between personal website and SEO?

And listen to the author slowly and carefully described:

First, use the mentality of making personal website to maintain the development of the website

When you optimize a site, so that the site can have more opportunities to be displayed on the search engine, you can choose to optimize the machine, you can carefully maintain the development of the site, when you work with different mentality, it is easy to find that the results are not the same.

I believe we all found that many of the distribution of the chain, often appear in a lot of unrelated to the content of the site forum or classification site. Earlier I have seen a competitor published in a certain classification site "sewer dredge" column on the outside of the chain of KTV, which makes the author feel very funny, ask such a chain release 100 what role? But I can also understand the release of this outside the chain of people's mentality, After all, for some completely do not understand SEO optimization, but also rudely to publish how many outside the chain, included how many outside the chain to do salary assessment standards of the company, you since your staff as a machine to use, so want your employees to love the company's Web site, intentions for the company's services is undoubtedly an armchair.

You can see many details with your heart, attentively can find more clues, no matter is the station update or outside the chain release, stress is the effectiveness, if this information is the consumer's concern, then there will be released demand, after all, consumers every click, in fact, is for the company's website building blocks. If we are only in order to complete the task and update the station, release the chain, do not understand the actual needs of consumers, then even if your site has been included in the tens of thousands of or even hundreds of thousands of index, most of which can only become a sleepy Web page, because they simply do not attract the consumer's desire to click.

Therefore, if we are doing optimization work, the company's website as their own personal site to maintain, then in the mindset will be changed, will be more willing to consider from the user point of view, and then simulate their search habits, and then optimize the pertinence will be improved.

Second, the idea of sharing good things to update the station

Company website as a company and customers to deal with the platform and Communication bridge, if the site keyword can get a better ranking, then the door-to-door customers will naturally more. In fact, the key word ranking in addition to the main key, the more important thing is the long tail word!

We all want to be able to make the first page or even the top of all index key words in a short time. But in the optimization at the same time, our competitors will not have some leisure, then if each of the focus on the main key to the optimization, it is no doubt to give up a broader long tail words, to know when a large number of long tail words were excavated, will bring a stream of flow, and these flows can bring real useful customers and site rankings of the overall rise, but it takes a long time to see the results.

So if we can update the station with the idea of sharing good things, we'll help with the long tail word digging. For example, when we are able to use shared ideas to update information about a product or service on a website, that information may in future have the opportunity to become what customers want to know. Is it necessary to share singing skills in a KTV reservation site? Perhaps from the point of view of making money, such articles are not effective, but if these articles can bring a stable flow, so as to promote the overall ranking of the site rise, then this article is useful?

Many enterprise station weight is not high, leading to the ranking of the keywords are not many, often for some of the main key words, every day to find local hair outside the chain, a slight neglect of the ranking brush down, in fact, we just need to increase the weight of the company's website, traffic increased, then these keywords will be able to rise with the overall weight and is very stable. In other words, if we just in order to pursue some of the main key words for a moment's ranking, it can be pushed to the home page or even the first place, but because the weight of the site is too low, these competitive keywords will be very easy to rank.

So, if we can have that kind of personal site, want to share information with others the idea of SEO, it is inevitable to write more to bring the flow of the long tail keyword articles, through the accumulation of these pages brought by the flow, will be able to gradually put the ranking of the main keywords unknowingly pushed to the ideal position!

Iii. close attention to the whereabouts of visitors

When many people make personal website, often install some counters, these counters not only can show how many people, but also can roughly watch the first three digits of IP visitors. When the number of counters constantly change, the webmaster will be very happy, and thus more power to update the site content.

Now, we are doing optimization process, not only can clearly see all the IP visitors, and even their use of the system, the specific version of the browser, through what channels (keywords) to enter the website of which page and other information are clearly understood. Therefore, we can according to these specific information, constantly to analyze the company's website visitors whereabouts, their preferences. As long as we pay close attention to these useful information every day, we will be able to simulate the actual needs of these visitors, targeted to optimize the site.

For example, some products in some time will be a lot of people concerned, when they understand these products, whether to generate a jump? If so, what specific page would they jump to? In fact, this information can be analyzed through statistical software, when found that some of the links between the pages of some of the relationship, only need to do in-depth analysis of the words , will be able to dig out more specific customer needs.

Therefore, as long as we have such a habit of keeping a close watch on the whereabouts of visitors to the site, it is possible to dig some useful information in depth, and this kind of mentality is the same as when doing personal website.

Iv. Summary

SEO is a need for a long time optimization can reflect the results of the network marketing means, if we want to use the way of white hat gradually improve the overall weight of the site, it should not be anxious.

The growth of the site is actually the same as the tree, want to make the site firmly rooted, not to waver, it must be like the old tree packing-like wood, the long tail of the construction of the word page is the best way. Therefore, when we can use the mentality of a personal site to carry out SEO, it will be a good choice, after all, the company's website as its own site to update maintenance and visitors tracking words, the degree of intention will be improved.

The author of this article Ilovegoktv, reproduced please indicate the source http://www.taoktv.com, thank you for your support.