Social software instead of traditional SMS blessing way into the first choice

In the past New Year's Eve Spring Festival, reporter found that the micro-letter, micro-Bo and other mobile social software gradually replace the traditional SMS, telephone and other blessings, become the first choice of the way.

Roughly, almost 80% of blessings are posted through micro-letters, microblogs and QQ. "28-year-old private Employees Shangjia New Year's Eve received hundreds of blessings, including micro-letter, micro-bo" fire to the explosion ", text messages, telephone and other traditional ways are not.

"Call time and effort, SMS almost no one, even the Spring Festival gala singing ' Mass I do not return '." "Nankai University doctoral student Wang Xiaoyan said, the past blessing SMS is almost the same as forwarding, occasionally a few" original "also specially marked. "Now the micro-letter Roar a voice, the blessing of a customized word, send a New Year video, send a red envelope, with words, voice, pictures, expressions constitute a ' private custom ' blessing, not only convenient, but also more heartfelt. ”

"In micro-Bo and micro-trust friends Circle send a sincere blessing, @ several friends, not only convenient and concise, there is a sharing of happiness." Shenyang girl Pan Jiao said, she has hardly sent a text message, call. "Old friends in the micro-letter group, QQ group chat, very lively, in line with the new Year's atmosphere." ”

In addition to the blessings of personalization and customization, "save money" has become a popular reason for mobile social software. Shangjia to reporters to calculate: Past the Spring Festival, hundreds of text messages, dozens of phone calls, 100 yuan money is not able to fight. "Now whether to send text, video or music, or even launch real-time intercom or video calls, are only a lot of traffic, the cost of the bill is relatively low." ”

Zhang Baoyi, a researcher at Tianjin Academy of Social Sciences, said that the mobile society software has become the first choice of the way of the year, not only the inevitable result of science and technology, but also the embodiment of communication technology. "SMS, telephone and other traditional means of contact is point-to-point communication, privacy and closed strong, and mobile social software to build a point of group, open communication environment, users no longer block, you can in the public atmosphere to better feel similar to the party's festive atmosphere." This situation is expected to apply to the holiday to send blessings of software and procedures, its advent will be soon. ”