Society is much better than before for the degree of tolerance, support, and perspective of entrepreneurs

Now the environment is very suitable for entrepreneurship, the community of entrepreneurs tolerance, support, all angles are much better than before. In the entrepreneurial process there are three different directions, you have to choose the right.

1. High-frequency business can win low-frequency times.

For example, Aunt Help cleaning is high-frequency, and repair air-conditioning is low-frequency times. Aunt to bring air-conditioning services to customers there easier, Aunt said: "Your air-conditioning is also dirty, to help you clean it?" This can be brought into the air-conditioning service. Conversely, the probability of success is low. High-frequency and Low-frequency Two if the competition, the outcome is also very obvious.

2. High value things can bring low value things, the contrary is not tenable.

I had a colleague who made a very big real estate café, and the people who wanted to drink coffee were doing the real estate business, and the coffee-drinking house was not traded. He also opened a laundry in the neighborhood, and put a lot of discount coupons in the café, which resulted in a lot of people coming to the cleaners. Therefore, it is not easy to bring real estate transactions by coffee consumption, but it is relatively easy to drive some low-end consumption by a little higher consumption.

Again, for example, to give you a cabinet of people, to introduce you to the decoration of your home are all installed down the people, this success rate is low, and help your home to do the decoration, introduce a cabinet of the success rate is higher, this is the same truth.

3. Pay more attention to the younger generation of users.

The most obvious example is the first one, then the third, and then whenever, in this order. We this generation of people use MSN, but after five years, all change QQ, now MSN also has no. The majority of mobile internet users are in the group. From this point of view, Aunt Help to do very well.

They do not do a monthly nanny, a monthly nanny are tall people want, but the children, a bunch of it male, home is really too dirty, they are too lazy to clean, forget, this hour please an aunt to clean it. These children are coming to think today, today suddenly have free, hurriedly about, immediately come. Aunt Help is to this temporary about, temporary to the crowd cut, the market is up. On the contrary, it is not successful to do the monthly subscription alone.