Soft and hard 404 damage to understand the consequences of ignoring the details are very serious

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404 page believe many webmaster friends are clear, is not the site after the death chain link to a page with suggestive language, such as netease on the 404 page is a secretary and secretary of the dialogue, to help users jump the page in time, but also to help search engine spiders to understand such links is invalid, Need to find the link entry to crawl. Because of the extension of the website operation time, plus the change of content, it will inevitably appear some pages in some content page to retain the link, but the content of this link has been deleted, if the link to such content does not set the corresponding 404 pages, it will easily cause Baidu Spider's misjudgment, thereby affecting the weight of the site.

But what about soft 404 pages? The 404 pages that appear to be dead links are hard 404. But there is a situation is displayed in the user's screen is 404 pages, but for the search engine is not 404 pages, but the relevant garbled, such garbled will obviously greatly affect the site's search experience, in the Baidu Spider's intelligence has not reached 6 years of age, Often this link as a cheat link, which will affect the weight of the site.

So soft 404 page appearance is under what premise? to know when the spider visited a page, when the page does not exist, usually return a 404 status Code, this status code is to enhance the spider this page does not exist, spiders can give up the epitome of this page, and turn to other inner chain. But the spider in the actual crawl inside the chain content process, but because the algorithm problem or unpredictable problem, and did not return such 404 code, but returned is 202 code, and this code is to tell the spider this page is valid, can index. However, when users open such a link, but can show the words are not open, people are more intelligent than spiders, natural will choose to leave, and spiders obviously not, so will bring a negative impact on the site.

For hard 404 pages, as long as the site has a corresponding affinity 404 pages will not generally bring a lot of negative impact on the site, if the soft 404 pages are not resolved in a timely manner, the harm to the site will be very large, because this kind of Web page is not only easy to be searched spiders think is cheating page, but also easy to , on many platforms on your soft 404 page plus a lot of links, so that spiders frequently to search, then your site want to continue to go on basically impossible.

Recognizing the dangers of soft 404 pages, it is necessary to find a way to solve this hazard, first of all to check their own web site there is no such soft 404 pages, this can be through Baidu's HTTP status code to query on it, when found on their site on the soft 404 page, it is necessary to check their own web site system, View the Web site system does not exist virus, but also to inform the Web site space providers, check the server system is not a problem, because the emergence of such soft 404 pages are basically system failures and other software failures.

May be a lot of webmaster will say, their website so many Web pages are going to check it, it is not a lot of time? In fact, as long as the user can not open the link, that is, through webmaster tools to find the dead link for the HTTP status code query on it, Because the appearance of soft 404 pages are in hard 404 pages on the basis of the appearance!

In a word, you must pay attention to detail when you run the website. May be a small mistake may bring negative impact on the development of the website, and even let you do not know where the problem appears, so in peacetime operation should pay attention to and learn these details of the processing skills, so that the danger of killing in the cradle! This article by www.120job.cn China medical Talent Net starts A5, reprint please indicate the source, thanks the cooperation!