Soft-promotion of SEO industry Case Study: "SEO Top Ten Experts"

People who have done some time in the SEO circles know that once upon a time there is a post circulated in the corners of various website forums in the SEO industry. The title of the post is the top ten Chinese SEO searchers. The content is a list of the top ten Chinese experts in the SEO industry. Ming Miao Miao first time I saw this article, I feel like an old SEOer seo evaluation of the SEO industry experts, indeed, the paste so many SEOer convinced, and carried out a large number of reproduced, and even pseudo original, etc., At a time to see a large number of BLOG appeared on the same article, and even many Bo Friends from the top ten stripped one or two, put on his own name, which shows the impact of this article. Miao Ming chess read carefully, but found that this article is not the taste! The following Muming Miao posts excerpt from a forum article.

Article title: Top 10 SEO experts in China

Text content:

First name: SEOchinaseng China [SEO Chinese monk] Nationality: The United States is now transferred to China

This person low-key behavior, leaving no trace in the network, SEO technology is quite powerful, once served as English Google search engine developer, is now in Shanghai, China to set up a professional foreign search engine optimization company.

This person SEO expertise: careful, program optimization, the spider web architecture perfect, the overall optimization of the site's ranking for a long time.

Second place: SEO Military: China

This person has a long way to go, the network traces hard to find, SEO technology innovation prominent, has served as several very famous network operators boss, and now gradually toward the SEO fast track, SEO tools researchers, SEO tools have provided a lot to webmasters use .

This person SEO expertise: grasp innovation SEO external resources research technology can be said that no one surpassed, SEO optimization achieved, fast, accurate, shortcomings stability can only reach 87%.

Third place: SEOmiti membership: China

This person superb techniques, information resources are missing, little trace of the network, SEO domestic first batch of staff, served as Sina and other well-known website network operations director, apprentice has nearly 60. Baidu has been dug up as anti-SEO research manager.

This person SEO expertise: SEO information at a glance, thinking ability quite avant-garde, especially like research search engine loopholes, resulting in ranking fast, accurate, long, shortcomings Search engine updates will lead to short-term fluctuations in rankings.

Fourth place: SEO-Baigu fishing needle membership: China

This person acts high-profile, everywhere banging, likes to play masters learn from each other, SEO domestic first batch of staff, had closed five years of practice, and SEOchinaseng jointly create English Google ranking WOW beyond the official rankings and Google keyword Google rankings The second magical story, is now well-known site network operations director.

This person SEO expertise: keyword typesetting, keyword setting, the keyword layout can be said that no one can master, master the essence of the first keyword, shortcomings site language proficiency, code optimization less, only super difficult optimization Simple not to do.

Fifth: SEO Wang Tong Ji: China

This person claims to be the first person in China seo sector, but to be honest, a lot of technology has not been achieved, Chinese enterprises optimize the strongest person, the optimization technique is very pure, now has its own SEO optimization company, and training SEO optimization class.

This person SEO expertise: SEO optimization technology is gentle, steady, do not use any cheat techniques, SEO domestic first batch of staff, shortcomings rise slowly, innovation ability to keep pace with the ordinary search engine changes.

Sixth place: SEO Dongyue Ji: China

This SEO technology is slow and steady, strategic layout alone beyond, the essence of technology to the point, after the efforts to innovation, follow-up SEO celebrity talent. Now in a large company as a seo engineer.

This person SEO expertise: ....... without comment

Seventh place for the SEO Fu Wei

This SEO practitioners profiteers, to realize the name of experts, innovation may be less in recent years, leading to a lot of rising stars beyond the possible, is now running a network of well-known SEO site "SEO one hundred thousand why"

This person SEO expertise: ....... without comment

Eighth: SEO Qiu Shuda brother

This person likes to approach the road and retrograde, dig the only place I only respect, ability to reduce, mediocre mediocrity. Now has joined a seo company as a senior.

This person SEO expertise: ....... without comment

Ninth: SEO Hung seven public

This person SEO theoretical Wizards, actual combat technology is relatively small, but the struggle optimization technology is great, trainees fly, now to SEO training company for their own about.

This person SEO expertise: ....... without comment

Tenth place: female fame to the female SEO (not available)

The above comprehensive ranking is based on personal familiarity, resulting in incorrect personal arrangement, does not represent the authoritative nature.

First of all, the mystery chess mystery analysis under the title of the article Top 10 Chinese SEO masters rankings, the title is not the top ten Chinese SEO experts, it seems that in order to meet the mass search, search SEO experts and Chinese SEO master user groups. Next look at this article lists the top 10 SEOer in China, of which 10 were women, and the lack of personnel, counted together a total of nine seo master. Respectively: SEOchinaseng SEO army SEOmiti SEO-hundred gully SEO Wang Tong SEO Dongyou SEO Fusheng SEO Qiushi reached SEO Hongqi Gong. Perhaps many of my friends first time reading, I feel the experts mentioned in this article is very mysterious, all the skills, mysterious birth, and even many never heard of myself, and ultimately attributed to his own too late, art is not refined, contacts are not Wide! The fact is so true?

After you have a look and think about it, you are still puzzled by the mysteries of chess, the chess mystery, the SEO army, the SEOmiti, SEO - Having said that, nor from the Internet access to these experts, not to mention the contact of these experts! If anyone knows, hoping to teach me. If these names are unimaginable, then how did they come out? What is the purpose of this post?

Let us ignore this 6 people, continue, reveal the answer.

We see there are still the remaining three individuals, SEO Wang Tong, SEO Fu Wei, SEO Qiushi. This order is also arranged according to the order of the master list one by one.

We might as well imagine that this article is an article written and disseminated by a soft-ware expert whose purpose is to enable businesses that have SEO needs by searching "SEO Masters" and "Chinese SEO Masters" (ps: such a search method , In most cases also represents a strong business) through this article to find him, and with the collaboration. Well, Mo Ming chess in their own point of view to analyze:

Among the three people, one is a little special and he is Qiu Shida. Qiu Shida personally self-proclaimed as an SEO player, and their work is not SEO, SEO is just as an amateur hobby and part-time, this description of Qiushi Da false, because it is an individual, the person of the SEO industry less competition, but not a large number Intent to operate SEO industry orders. Then Qiu Shuda does not pose a competitive threat to customers.

There are 2 left: Wang Tong and husband only. Wang Tong ranked fifth among them, only the seventh. In the rankings, this list default husband has only lost to Wang Tong. Let us look at the evaluation of the two people in this article:

Fifth: SEO Wang Tong Ji: China

This person claims to be the first person in China seo sector, but to be honest, a lot of technology has not been achieved, Chinese enterprises optimize the strongest person, the optimization technique is very pure, now has its own SEO optimization company, and training SEO optimization class.

This person SEO expertise: SEO optimization technology is gentle, steady, do not use any cheat techniques, SEO domestic first batch of staff, shortcomings rise slowly, innovation ability to keep pace with the ordinary search engine changes.

Seventh place for the SEO Fu Wei

This SEO practitioners profiteers, to realize the name of experts, innovation may be less in recent years, leading to a lot of rising stars beyond the possible, is now running the well-known network site SEO site "SEO one hundred thousand why"

This person SEO expertise: ....... without comment

From the above two paragraphs we can get the following information:

1. Wang Tong: the first person in SEO industry Optimization of the strongest practices in China purely engaged in SEO companies and training do not use any cheat.

2. Fu Wei: SEO expert innovation even less than a SEO one hundred thousand why the site

Obviously, the short text will describe Wang Tong very comprehensively, and there is very little information available on the well-known SEO leader Fu Wei. Customers do not know SEOWHY, from this article can not see the only good husband! And as an enterprise customer, see the "first person in the SEO industry, the best way to optimize the Chinese enterprises SEO optimization company and training do not use any cheat Practices "and other words they urgently need to see, the best partners in their hearts have been identified. Customers want to know more about when searching SEO Wang Tong, an optimized SEO website impressively presented.

Suddenly we understand, ZAC and other god did not enter this list, point stone team did not enter this list, one by one strange mysterious person, originally have reason. For a customer who does not understand SEO and needs this service, this 10-person multiple-choice question is actually a single-choice question. The more careful the comparison is, the more it enters the bureau. As the saying goes: From the moment you come in, the ending is doomed. Really have the needs of SEO customers, through this post, Mo Ming chess that 95% will find Wang Tong's name (without considering the case of conversion rate).

Admittedly, this is a complete and successful marketing of soft articles. It does not make sense to prosecute the initiator. There is no doubt that it can seize a large number of customers, and even fool us who are good at or even proficient in the network SEOer, the essence of soft text marketing, once again greatly open up my horizons.

Just what seems to be hidden among them? From a business point of view, I am impressed, I ponder. From the user's point of view, I also ponder! Soft promotion, we are so manipulative operation. This extremely high-end "fraud" will one day come to my head?