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Network Marketing methods, some people are good at email marketing, some people are good at search engine marketing, some are good at micro-blog marketing, and some people are good at soft marketing. Today to say is soft wen, in small series Shami fly my first contact with soft wen or accidentally heard a friend mentioned, initially do not know what, Baidu a bit before a daze understanding. Slowly in the Internet contact, only a little understanding of soft wen and insights.
Today many people are also using soft text to marketing, but also see the soft text brought about by the flow and influence. A good soft text can be said than you direct to the effect of advertising better. But in the impetuous network, we tend to be precipitate not to go on, of course, can not write a touched the reader's soft text. Many are very straightforward advertising, so that readers are disgusted, which also makes the reputation of soft wen constantly contaminated. We need to understand a little soft text is not advertising, soft Wen is able to bring the reader nutrition, the real benefit is the essence of soft, then how do we reflect the essence of the soft text? In fact, when you calm down to read this article, I believe you will give you a little inspiration.
First, let the user feel like Mu Spring breeze
The emergence of the article is not necessary to give the reader what he needs, soft wen is more so, rather than straightforward advertising, must be able to make readers feel helpful. For example, we can let the user get sublimation from the emotion, can arouse the reader's sympathy, from the thought can see the unique profound opinion, only such article can spread on the internet, be shared by more people. So we need to be clear that our writing is not simple to their own products or enterprises to do marketing, but to impress the user's heart, imperceptibly let users from their content to draw nourishment.
Some people think that you write such a good article, to promote their products, but to help the user, but did not reach the marketing effect, such an article is not a soft text. In fact, in such articles, just put their own marketing products or websites, through a variety of implantation methods, or deep implants, or shallow implants, can let users see the site you want to advertise, not necessarily in the article left a lot of anchor text and hyperlinks, unless you want to do outside the chain optimization, if you do brand marketing, These hypertext or anchor chain will even play a counterproductive, the best way to implant, is that kind of casual encounters, so that users feel like MU Spring breeze!
Second, subtle observation, delicate analysis
A good soft article, must be regarded as the creation and personal sharing, let the reader chord followed your words in the fluctuation. Many of us are copying, paste copy, is not a false original. Such articles themselves are unwilling to look, not to mention the reader will go to see. We should use words to show our individuality, a style, so that when others see the article will think of you or your product. We need to through the life of subtle observation or some inspiration, analysis nuanced, delicate feelings can impress the reader, can be from the details of the description, or from the depth of thought, can let the reader finish is a harvest.
Product implantation needs to be reasonable and natural
A lot of friends in writing soft text, implanted can be said to be advertising stickers, not soft wen. We should stand on the user's point of view, inspire users. For example, Tan Ren information in the Enterprise to do Network marketing training, a business is to do furniture, in writing a soft text will be written on the furniture enterprises in the network marketing problems and solutions, analysis of competitors and how to catch up with opponents, when the enterprise to solve the problem, the company looked at after the empathy, Such enterprises will certainly think of Tan Ren information, encounter difficulties will go to find Tan Ren information Consulting. We do not need to write from their own point of view, do not need to sell melon puff, the need is from the third point of view to carry out the correct evaluation and solve the problem, natural and reasonable to insert their own needs propaganda.
When readers see you write a carefully planned soft text, will certainly harvest a lot, will be your soft Wen moved, so that your product publicity will achieve results. Readers learn nutrition, it brings is sharing and Word-of-mouth, will certainly be more than those who fly in the sky the effect of much better. Soft Wen also not can be practiced overnight, but as long as we adhere to, as long as we write their own style to enable readers to absorb nutrients, our soft wen is successful. Content from Tan Ren information http://www.wlyxpx.com.cn/news-2758.html If you want to reprint, please specify the source, thank you!