Soft Wen is not a "small advertisement" outside the chain is not the final destination

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

What can the soft text do? In the webmaster circle generally think is to increase the site outside the chain. However, the increase in the site outside the chain is its final destination? If each day's creation is only to give search engines a "small advertisement", then lost the soft text itself should exist value. But the soft text effect maximization, the outside chain is not its final destination. An excellent soft resources, won is not only one-way outside the chain, but also should be the aspiration to create brand value.

One: Soft writing is easier to win brand value

How does brand building win user users? In the traditional promotion mode is often between the media and advertising. However, advertising information is overwhelming, how can users identify and recognize an effective information? The brand's popular need is long-term advertising maintenance, to the brand into the user brand values. However, the media advertising is not all enterprises can withstand, and soft text promotion just make up for this vacancy, the effect is to highlight its advantages. On the other hand, the soft text in the promotion of its brand focus on the transfer of information value, read the useful article is to highlight the brand behind its value, and compared to traditional hard advertising is more easily accepted and understood.

Second: The true value and destination of soft wen

What can the soft text do? Soft is the most effective way to promote the chain, many people think so. In fact, the soft text effect is indeed so, so in the construction and development of the site every day has a large number of soft text production. However, most people always have a clear misunderstanding of the value of soft text: The role of soft text is to guide the chain, so the uneven quality of the soft paper has caused the performance of the declining. Most of the soft text is always stuck in the "small ads" type of release, hastily deal with the reader, lack of content, lack of value, such articles every day everywhere. Is this the value of a soft article? The author thinks that a good soft wen should focus on the construction of value, rather than purely for the ad to do soft wen, otherwise in the future development process, the soft Wen may not be a brand to create a knock on the stone, and even in a large number of pure ad soft writing, destroyed its name is not impossible. Popular people can get the world, soft Wen also is so.

Third: How does the soft article shape the brand image

An excellent soft wen, not only with a Web site outside the chain, such a soft article every day everywhere, but ultimately how many people can be their brand satisfied behind it? The reason is that the value of the soft text can not be truly popular. What kind of articles can really be deeply rooted in the hearts of the peoples? First of all, soft wen unconventional is the first element, otherwise the daily repetition of other people over and over again the topic, such soft wen even if the successful creation of how much value can say? An article that really resonates with the reader is the best time to deliver the value. and soft Wen shape brand image of the starting process is also in this. Otherwise, the last thing you get is just a chain of reading and writing to the machine. Even in the transmission of the chain, not too much development. Because really pay attention to the brand of the site, not every day over and over again those who have already been recite the topic, and brand by brand into the topic, can shape the brand, and gradually the value of publicity.

Four: How to write a good soft article

This may be the most concerned about the topic of all people, many webmasters have been plagued by this. and soft writing astringent is the most common problem, the author here to do a summary of their own experience.

A: The choice of soft paper value. Before writing a soft text, always want to clearly understand that you are in order to do ad with the chain to write soft text, or to promote the long-term value of plastic? Many people are always wandering around here, because in contrast to the latter, the creation of long-term value of soft writing more challenging. However, although the latter is time-consuming, but the binary system is considered to be beneficial to enhance the soft paper effect, highlighting its long-term value. So, write a good piece of soft wen 1th to do is the choice of soft paper value.

B: Source of soft text material. Webmaster Pen astringent, can not find the material is a large part of the factor. So how to choose soft text material? binary system talk about your 1th point of view. A5 Forum, before each write article always habitually to the A5 forum question and answer area to see what kind of problem needs to solve. Writing articles on a number of issues is actually a good source of material. In addition, to see more Baidu News of the Internet area, but also to choose the material is very thinking of the development of help. In addition, read more, can write things naturally will enrich.

C: How to write a soft article. Many people say that their writing is not good, but in fact, in the creation of soft writing is really so important? The binary system always believes that the best way to create soft writing is to integrate the author's true feelings into the soft writing. Do not need too flowery rhetoric, language center throughout the structure of the article, will want to explain the truth all elaborated out, is an excellent soft article. Even if the writing is not good, but also to constantly try to exercise, each day to their next goal, is one or two articles. Adhere to, believe that their ability really will be a great promotion, even if the same writing. Of course this is a little personal opinion.

The above content for the binary network together with professional website construction company Pilotage Technology (www.joyweb.net.cn) sharing, we always believe that the soft writing to get more than just outside the chain. More importantly, the underlying brand value is the most worthy of development and modeling.