Sogou "Prostitution" results have not been announced, but the truth is not far away from us

Source: Internet
Author: User
Keywords Sogou prostitution is a foregone conclusion
Tags analysis browser business close internet it is market market share

Summary: Sogou prostitution results have not been announced, but the truth has been not far from our written in front of the words: close to Sohu and 360 of the investment industry to the author revealed that Sogou sale has become a foregone conclusion, 360 will be the most suitable buyer. The investor also revealed that Sohu will buy

Sogou "Prostitution" results have not been announced, but the truth is not far away from us

Written in front of the words: close to Sohu and 360 of the investment industry to the author revealed that Sogou sale has become a foregone conclusion, 360 will be the most suitable buyer. The investor also revealed that Sohu will acquire pplive to perfect the layout of the video industry. After the acquisition, Sohu's influence in the field of search and video will improve. I wrote a micro-blog, the total feeling did not articulate clearly, special writing this article. If you have a different opinion, you are welcome to communicate with me through micro-blog and micro-trust public account.

Sogou Search for sales, rumors of four, the latest version of rumors, Baidu, Tencent and 360 in the bid sogou. Wang Xiaoquan Many times the subtle changes, Charles Zhang's smile but not language, Zhou Silence, let Sogou "prostitution" This merger events become confusing. A few words to invest in the industry, opened the Sogou "prostitution" Rumors of the bureau.

Sogou Sale is a foregone conclusion

In the eyes of outsiders, Sogou's performance is to maintain a benign growth trend, is the search field can be built, the future may become the economic pillar of Sohu. On the contrary, in 360 after the search of the river, the status of Sogou became unusually embarrassing, seeking to sell is also a logical thing.

CNZZ report shows that this April, Baidu's search share is 67.21%,360 is 14.94%, Sogou is 9.15%. From the market share, Sogou has become a veritable search for one of the three strong. But let us not forget the fact that 360 into the search field but a few months time, and Sogou has been in the search field for several years of hard work.

has been working hard, has not broken through, this is Sogou in the search business in the true portrayal of the field. Despite the input method + browser + search engine level three rockets, but Sogou's business development has never been a qualitative breakthrough. From a business department to an independent company, Sogou has always been the key item of Sohu department, but also the performance of the Sogou.

Unfortunately, the Sogou has not yet become an amplifier. Plainly, Sogou today's embarrassment, there are too many missed. The time to pull back 3 years ago in January, when the Chinese search engine market share of 19.8% of Google announced the withdrawal of China, Zhou to Alliance Zhang Zhang Zhang Joint challenge Baidu.

For the search market coveted Charles Zhang heard Zhou suggestions, a lot of encounter means, vodka after the cooperation intention. However, the good marriage was Wang Xiaoquan. In the end, Charles Zhang's strong insistence, also did not contribute to the marriage, Wang Xiaoquan to Hangzhou to meet with Jack Ma, eventually Ali inject dog, 360 and sogou cooperation bankruptcy.

3 years passed, Sogou's performance did not because of Ali's intervention by leaps and bounds. On the contrary, Ali from the Sogou to earn enough traffic and money after the exit, Sogou unusually embarrassed. At this time, 360 search listed, hit Baidu unprepared, also let Sogou aware of the crisis, 3 years ago that part of the missed marriage undoubtedly let Charles Zhang remorse.

Before there are Baidu, after 360, Sogou survive the situation can be imagined, seeking to sell to obtain more space is undoubtedly a wise choice. In the author of writing, Wang Xiaoquan still in micro-Bo rumor, said the acquisition is not reliable, appease Sogou employees, also said about his personal whereabouts rumors more unreliable. Comprehensive aspects of the news, Sogou sale has become a foregone conclusion, is not sure who is the real buyer. Baidu, Tencent, or 360?

360 Sogou to renew the front

According to media rumors, 360, Baidu and Tencent are interested in buying Sogou, calm analysis of the market pattern will find that only 360 more reliable.

In the discussion of who will buy Sogou this issue before, we must be aware of such a problem, Charles Zhang is not peeling Sogou, but to sell the Sogou part of the equity. Popularly said, Sogou is refinancing. Under such a goal, Baidu will not buy Sogou, because Baidu wants is absolute controlling right. The most critical problem is that Sogou's traffic and market share for Baidu no temptation.

Since Baidu will not bid Sogou, Tencent will bid Sogou back to the search market?

Into the 2013, Tencent's strategic focus has shifted to the micro-letter representative of the mobile Internet, once the search is also drifting away. In the future of Tencent's business map, search is no longer a strategic focus. In the next few years, Tencent in the layout, but also occupy the mobile internet some strategic heights. This is the reason Tencent will not buy Sogou.

Of course, Tencent will not become a more deep-seated cause of Sogou buyers, or the interests of the issue. As we all know, Tencent also has browsers and input methods, as well as search. Although Tencent's strategic focus has not been on the search business, it does not mean Tencent will abandon its search business. Look Sogou's business, browser and input method for the search to import traffic, such business model and Tencent's search business integration is quite difficult.

For Sogou, and Tencent Alliance will introduce a considerable flow, but two companies in the search technology gene is not strong, in the short term will not improve the market share of Sogou. In the search for the need to expand the market's rigid demand, Tencent is clearly not a best buyer, and 360 is a good buyer.

From the business level, 360 and Sogou merged, the market share will reach a heavyweight level. From the industrial level, Sogou Input method can make up 360 of the business short board, and with security guards and security browser to form a matrix. Plus 3 years ago, Sogou in the search business without a breakthrough in the case of Joint 360 is the best policy.

One thing to note is that 360 to 400 million dollars in cash plus 1 billion U.S. dollars to buy Sogou, after the completion of the transaction Sohu Zhang will have 360 of 20% shares. It is obvious that the dog is worth the deal. Therefore, the 360 and Sogou to renew the front is basically no suspense.

The mystery of Wang Xiaoquan's whereabouts

Through the layers of fog, sogou flowers who have the answer. As the core character Sogou, and obstructed 360 and sogou marriage Wang Xiaoquan, whereabouts also become a fan. This point, there are insiders revealed to the author, once the 360 and Sogou deal reached, Wang Xiaoquan may be out.

Like all mergers and acquisitions, 360 and Sogou after the completion of the merger, the executive adjustment is inevitable, the core characters Wang Xiaoquan Natural is the focus of attention. According to the summary of the message, I think the whereabouts of the Wang Xiaoquan are the following possible.

1, joined Ali: for Sogou, Wang Xiaoquan has deep feelings. It is not want to be others bondage, 3 years ago 360 want to and Sogou Alliance, Wang Xiaoquan will go to Hangzhou to meet with Jack Ma, eventually Ali injected into the dog. For Ma Yun, Wang Xiaoquan is full of awe and gratitude.

The fear is that Ma Yun built a power business empire; grateful that Ma Yun in the Sogou is about to sell before the aid, let Wang Xiaoquan build search Empire ideal to continue. Consider Ali also has browser and search, once 360 and Sogou acquisition completed, Wang Xiaoquan lost the right to speak is inevitable, joining Ali is undoubtedly Wang Xiaoquan continue to search for the best choice for the dream.

2, resignation entrepreneurship: Wang Xiaoquan can be said to be a slightly paranoid technical mania, and have lofty ideals. Talk about the 360 buy Sogou, Wang Xiaoquan always to the media tough against, it is not difficult to see Wang Xiaoquan on the dog's feelings. Sogou merged into 360, in search in the weak Sogou will not have the right to speak, this means that the dream of Wang Xiaoquan will be difficult to achieve, resigned entrepreneurship, to achieve their dreams in line with Wang Xiaoquan character.

3, retention of the new Sogou: This is a result of a well-deserved, but too unreliable. Like other mergers and acquisitions, Wang Xiaoquan, the head of Sogou, can still stay and move on after the merger. However, to retain the new Sogou is the most unreliable, 3 years ago Wang Xiaoquan Stir yellow Sogou and 360 of the merger, is not want to be stuck in the throat of others. 3 years later, Wang Xiaoquan will give up his bottom line? The answer can only be asked by himself.

No matter what kind of outcome, it is now a rational analysis. Although it is not possible to completely break the Wang Xiaoquan's future, these analyses are sufficient to illustrate the problem. Where the future Wang Xiaoquan will go, after the merger is completed.

In the Internet, where rumors are rife, finding the truth is not so difficult. After rational analysis, the truth will come to the surface. Now it seems, sogou "prostitution" results have not been announced, but the truth has been away from us, after all, the world's ears.

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