Some common practices of seoer optimization

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Recently listen to a lot of people say, SEO is so a matter of a while, every day hair outside the chain, write articles is enough. But what I want to say today is that SEO technology is not simple. The optimization strategy of the big picture is the most important.

Site structure, keyword layout, code simplification, log analysis, and so on, of course, outside the chain and original content page is absolutely essential.

Share some of the most common two parts of the optimization.

Analysis of competitors

1. Analyze why your competitor is in front of you or behind you. If you are in front of you, analyze what he has done more than you, if you do not have to hurry up. At the same time analyze the shortcomings of the competitor site, you make up. This is a common practice.

2. Adopt the characteristic promotion method. For example, the right to do a bidding is also conducive to optimization. At the same time some heart thinking, such as the use of Web site users to promote the site. This is the most effective. The user goes up, the optimization fluid will go up naturally.

Second, to make up for their own optimization deficiencies

Your site must be the best, is the fundamental, if the competitor's website is behind you, it should be more attention. Once you relax, it's a chance for others. The following I share some of the optimization of their own things.

1. Analyze keywords. I believe that many people are the first choice of keywords, then do the station. The whole station revolves around this key word, then the ranking naturally will be better. At the same time keyword should be related to the content of the site, do not choose irrelevant. When using the keyword, you should also pay attention to the English comma or underline.

2. Generate static. After learning four pieces, I saw many people say that generating static and dynamic are similar. The reason is that the search engine has been progressing and can crawl dynamic content. At the same time, whether for Baidu or Google, I believe that will not be retarded to the dynamic is not included. Many powerful websites are dynamic, but they are also good. But Baidu gives the optimization guide clearly explained the best website static, can be seen in fact, Baidu also want to webmaster site static. Perhaps Baidu this problem has not completely solved. At the same time, a pure HTML page is definitely faster than dynamic page opening. The user experience is also good.

3.div+css. Similarly, the table writes the website Baidu to be included likewise also quickly. But I personally tend to div, why? Because this is faster, the reason is the same two. But div do not have too many layers of nesting, the current Baidu's technology is not enough to crawl too many nested content.

4. Note the meat label. This is almost what I now look at a website to optimize the first thing to see, although the search engine has begun to reduce the impact of meta tags, but I think it is important.

5. Build your friend chain. This mainly depends on a number of webmaster groups. If you do not have these groups, at least have a group of relatively high weight webmaster friends. Old station with new station, the new station will grow much faster. Suggest that you want to build some website group, use each other to drive the method, to promote your website development. The importance of friends chain is self-evident. At the same time friend chain should also pay attention to their own site to the good or bad.

6. Acquisition is related to the size of your website. A lot of people say collect content Baidu does not collect, in fact you can search for an article to look at the big station, most is Sina has, Sohu also has, and Baidu all is included. The problem is that these sites have enough users and belong to big stations. At the same time you are a small station, you can not collect the content has been on the internet n times. For a small station, if you want to collect. First, collect the newest, second, collect the partial gate of, this is best.

7. The content is kingly, many people have said. Keep the original content, will let the search engine like, but not with the site unrelated. At the same time I believe in another point, the clean is good. I hate some of the ads on the site and the streets of the same as psoriasis, I think such a station user experience is certainly not good.

8. Pay attention to the website bounce rate. This is mainly relying on the user experience, for your site positioning, to make some of the user has attracted content, and then let your site stay fresh and attractive. But be aware that the content of the site, the operation must be consistent with user habits, do not expect user area accustomed to your site, you are not Taobao! is not the first site.

9. Note that the streamlining of the code, the benefits of streamlining the code is self-evident. First of all, it will facilitate the search engine crawl your content, so that he has a good opinion of your site, at the same time, the site's loading speed back to enhance the user experience.

10. Other weight label reasonable use. P tags, h1 tags and so on some of the weight of the use of tags is also important. Others have, others use more reasonable than you, nature is in front of you.

11. Attach importance to reverse link. Why am I talking about backlinks instead of chains? Now the popular word is "content for the king, outside the chain for the emperor", the content said above, here said the reverse link includes the chain and chain. Outside the chain is very important, do not say. The inner chain is also important. Last saw a station, the whole station has no inner chain, so optimization does not go up.

12. The picture station must use the ALT attribute. Baidu is currently not full of image capture information, this many people know, so we must use the ALT attribute, especially the picture station. Or search engine caught is probably garbled.

13. Do not pay attention to the new station traffic. The process of learning also know a lot of the same new person. Just do the site less than January, often shouting site no traffic, and even began to brush the flow of the tool brush flow. These stations may not even have the sand box period, but also can expect what flow? and for tool brush flow, these are false information, also do to the webmaster to see themselves, self-deception, no homework. This may also lead to a bad impact on the search engine, K station is also normal.

Do this two points, your site ranking will naturally rise up.

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