Some cooperation between SEO and SEM

Source: Internet
Author: User
SEO this word in webmaster circles is also very fire, no matter how many SEO common sense people can say that they are using SEO to optimize the Web site, simply http://www.aliyun.com/zixun/aggregation/6863.html "> SEO Search engine optimization is a good way to get the ranking of the site, but also can not fame collection, webmaster In addition to grasp search engine optimization, do not use other optimization methods, along with search engine optimization technology growth, network marketing also slowly open, SEM also become the topic of increasingly negotiations, Unexpectedly has the SEM, that stationmaster study SEO is not should learn SEM. Little head bidding assistant to give you a detailed explanation today.       SEM means that search engine marketing, has a search engine optimization occurred in the marketing skills, marketing and optimization of the differences, the ultimate goal of marketing for enterprises is to be able to obtain benefits from the network, and optimization of the first policy is to make products in search engines have a place to stay, But the benefit is not the optimization to consider. Many stationmaster may say, my product has very good knowledge degree, also through the process of search engine optimization so that it can have a good ranking, then I call it is marketing, so the wording is completely wrong, there are irregular flow, there is no flow of income, no income is not called marketing, in the final analysis of marketing work Effect is profitable.       SEO optimization methods are many, but for the enterprise's products: whether it really can through the optimization of the method to make the product profitable, this is owed to say, the webmaster in the Internet must have a set of their own optimization style, soft marketing, blog marketing, forum marketing, e-book marketing, viral marketing, and so on each person often used the marketing method, but these marketing methods are only linger in the very old search engine, the era of inexhaustible development, such a way is really able to meet the needs of users, formerly 4P mode of development for the moment 4C mode, Such a development completely raised the user's experience problem, so in the optimization at the same time to take into account the marketing tool, the optimization of the method can make their own products to allow users to experience good, resulting in the process of consumption. Now the development of E-commerce is also very fast, so webmasters in learning to optimize the same time to learn marketing.       For many corporate websites, to use the online sales, borrow the end of the Internet to play the brand, the webmaster in the optimization of the time to try to think of some new ways to give the brand promotion, the method here is not often we do soft marketing, forum marketing and other means, But some novel marketing methods, such as the current fiery socialization marketing microblogging marketing methods, but now many webmasters are not optimistic about micro-blog marketing,Feel the conversion rate of micro-bo is not high, this can only explain that the big department has not been used in marketing, but the time spent on optimization, not very good operation optimization to marketing, of course, the conversion rate is very low. That forum marketing for you have the conversion rate and geometry? Marketing and optimization is not the same, the product is really sales out, in fact, the webmaster all the way to do the optimization of the purpose is also in this, want to have a good ranking is also hope that their products can be profitable, but many owners have sunk in the optimization of the ups and downs, and forgetful of their own optimization of the root purpose.       In fact, to get started on the line to sell products, some of the offline methods will also be applied to the line, such as product packaging strategy, which is now online sales is very popular method, product packaging can not only sell this same product, it can drive this product sales chain , this and ordinary daily marketing methods may be somewhat different, but the product packaging marketing is a lot of marketing, it in the premise of the optimization also achieved sales, such a way is the enterprise want to achieve, rather than blindly to optimize a site so simple. But stationmaster do sem premise still want to do SEO.       As the internet industry in the rapid development of webmaster, in the learning of SEO should also grasp the method of SEM, SEM will become the ultimate success of network marketing. Progress Webmaster can see the development trend of the Internet.

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