Some ideas of building a forum

The intermediary transaction SEO diagnoses Taobao guest stationmaster buys the Cloud host technology Hall

Said in front of the words:

Frankly speaking, I am not a lot of forum. Each weekend will regularly go to Sina's Inter official forum to check the television relay stickers, which regularly update the domestic broadcast of the Inter game. But I do not participate in the forum posts and irrigation, because it is often filled with the Derby team fans of the curse.

So here I'm just saying in general that I have a few views on how to do a good forum, or we can change the proposition: Let me do a forum, what I would do it!

Body：

What forum system, rental server, purchase domain name these I am still learning, no one can only see their own stickers, so this is skipped. Let's talk about the following points:

Forum Theme (positioning)

The choice of theme is the most important place for the whole forum. Is the decision factor that determines whether a website can develop or how far it can go, and it is also the first consideration for everything below.

Ideas for Forum Theme selection:

1. Must be their favorite, familiar, love to do the proposition. Do not look at the beauty, BT, music, vertical business and other forums popular and follow, think that this makes money easy. If you are not particularly enthusiastic about this (like or not enough), it is not easy to believe that it is good to do well. I appreciate the concept of Europe and the United States: first. do what you like; Get paid back from it.

2. Creativity. Most forums have a lot of similarities, but they can still do it. So the idea here isn't necessarily that important. However, if your forum features differ from other forums to meet different personality needs, and through a variety of ways to send strong enough to pass to new users, good impression and stay the success rate than other forums much more.

Crowd selection:

1. You like to mix with that group of people, choose the subject they are concerned about. Forum positioning and target population positioning is often put together for consideration. My definition of personal webmaster is not a person to open the site, but it is very personal, will their own preferences embodied in the site, over time form the style of the website, or even a website character. It is best to have a focused and clear online audience, often dealing with computers.

2. When people choose, you can think of some more things to do later. For example, the target user group's income, consumption purchasing ability; whether it is sensitive to advertising or to express understanding, the use of the brand in the site to the theme of the degree of integration, and even the willingness to pay, and so on, but the personal site does not need to consider so much, it is the academic school to consider the problem, sometimes simple and direct to do can achieve better

3. Due consideration is given to the concentration of the target users in the networked world, which is useful for promotion. QQ users from the Internet cafes, watercress on a lot of college students now and just graduated for a year or two; today's children's Day is the festival of the cat, the financial class to net, and news; Baidu Bar, the major forum popularity is very high, but find the plate you want to do is the right way

Think of the previous forum theme and hope to attract users even after the general direction of the set. Next is the promotion, make the flow, make the IP, figure development thing.

About Promotion:

Prophase: At first there is no user at the time, every day Ctrl+c/ctrl+v day is the personal stationmaster general to walk through. Prepare the forum before the content of the data is a number of external general promotion methods: Friendship links (a friend to help a bit at the beginning of the quick); Let the search engine included, SEO optimization, to the main user group site pull users, of course, you can go to several major forum posts grab sofa for the forum more than the whole point of IP traffic. Traffic interchange is also possible, the following two forms of user quality can not be guaranteed, but also occupy a lot of time. When there is an IP start hanging ads, do not wait until 10,000 IP. At the same time planning a good advertising format, can not let it destroy the entire interface of elegance.

Late: One's power is always limited. When the forum has 3,000 loyal users, why not play their masters? Good website users will spread, if there is a thrust and reward mechanism, the dissemination of the strength will be faster, such as the invitation to change points. Of course, it is easier said than done, it depends on the wisdom of everyone.

About registration:

Forum users developed to a certain amount, I will be ruthless to close the heart of the free registration. Clean up the garbage users, pure target users. Control the quality of new users by modifying registration rules. The value of getting 10 new users is far less than the loss of an active user.

1. Improve the threshold for full membership, similar to the probationary period before the positive;

2. Different levels of users have a certain number of invitations, objects and clustering people and group points, through the invitation to obtain the quality of the user is also reliable. My Gmail, Bulaoge and Wallop are all invited.

On the character of a forum: openness, rights and obligations

Enlightened: If you understand each user as a "shareholder" who holds a "stake" in the site (the site is part of them), things will be different. Many forum affairs can take out and everybody discuss and make a decision, say the old point is to cultivate the user's "ownership" spirit. Whether the advertisement should be hung, how to elect the publisher fairly, the rights and obligations of members, the individual complaint channels, the content of the scale, and who exchange links; the direction of future development, and even discussed for the development of the homeland, the provision of each member consciously a week to invite a friend to register (the premise is the site's loyalty is very high) and so on

Clear version of the rules, forming a tacit understanding (sometimes it can be strange and unreasonable provisions), to ensure the quality of users, to avoid the mouse bad porridge, but let such people automatically leave, do not go to the words resolutely kick.

Make sure you are not allowed to release the content, so as not to cause unnecessary trouble. (political, pornographic, etc., direct position when needed)

My development plan for the Forum: from the traditional forum to the web2.0 community

Now the web2.0 community also has a forum, mostly as a channel of the site presented, the development of the Forum is dependent on the site's traffic to survive. For individuals, it is difficult to start a community, without a user base and without money to advertise. Can be a forum to cultivate the first group of loyal users, and then slowly developed into a theme community. Its trajectory map is as follows:

Level one: a single theme forum (personal website, do fine)

Second level: Multiple plates under the same theme (non-all-inclusive, sub channel of later community)

The third level: the original forum model, does not change the theme of the premise of adding personal profile space function. Home or forum style, only the avatar can click, this time the exchange also to forum-oriented, just can be personal to the individual. Change）

Level fourth: The proportion of individual interpersonal communication is increased, and collective communication is replaced by customizable groups. Homepage revision, the original forum's quality plate divided into sub channels, the forum is reduced to a habitual public exchange channel (forum to the Community transformation)

About the revenue of the website:

1. Forum era: Alliance advertising revenue. Unit price at the end of the deduction amount on the deduction, the amount of money accumulated is also good, the first to live again map development;

2. Community Age: The website collects advertising fees from third parties. Users use the site is free of charge, but have the obligation in the personal profile of the banner area to choose a brand merchandise advertising (the obligation is in the forum to train up), the site through the number of clicks ads to the merchant charges. We will control the quality of advertising, will not let users dislike. At the same time, advertising is also divided into levels, new users can only choose low-end brand of the plane ads, high popularity of users can choose high-end and well-known brands of the plane ads. Think of a little further, because each user's influence and the total number of ads hits the contribution value is not the same, the contribution of the high value of the user site can be given a certain share, so they really become "shareholders".

Concluding：

Tired, it is written here. The writing is a bit messy, think of where to write it. No offense!