Some important formulas for the promotion of bidding

CRI (integrated index) = quality * Bid &http://www.aliyun.com/zixun/aggregation/37954.html >nbsp; CPA (cost per act) = Total consumption/acquisition behavior   CTR (click rate) = clicks/Show amount   ACP (averageclickprice, average click price) = total consumption/Click Amount   Cost (expense) = Average click Price * clicks   CPM (per thousand people cost) = (consumption/Show amount) *1000   average rank = (Show quantity 1* rank 1+ Show Quantity Cityinn rank 2)/(show amount 1 + Show amount 2)   Bounce Rate: Browse only one page and leave the number of visits to the site as a percentage of the total number of visits   conversionrate conversion rate: The number of conversion actions to complete the number of clicks conversion times/clicks   Conversioncost Average conversion cost = consumption/conversion times   Access depth ratio = Access time () User/Total access times () minutes above () Min/Total number of users   ACP average click price = Click Total Cost/Click Times   Average consumption per click, that is, a certain amount of time, Within a certain range, you pay for the promotional expenses of each click visit of the Netizen. Calculation formula: Average Click price = total consumption/Click count (rounded to keep 2 decimal digits)   ROI Investment rate = Profit/consumption *100%   CRI, CPA, CTR, ACP, CPM, ROI,   noun explanation:   O2o:online2outline online payments, offline services, offline experience   apps: Third-party smartphone apps   SEM (search engine marketing): A search engine as a platform to adjust the page on the search results page to bring access to the site as a method, Marketing activities for search engine users.   CPC (click Price): The actual promotion fee paid for each click visit of the net name.   Small head Baidu bid price adjustment software www.ppctui.com Only you set a good bid range and goal ranking, you can set up the automatic analysis according to your settings, matching the best ranking position and optimal bid scheme, fully automated adjustment, so that you save money saving time worry.   Small head intelligent Promotion software   Service hotline: 025-68781274   duty qq:1966359893   visitGuidance, provide full technical support.