Some knowledge of the new era of SEO

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SEO Experience the last "content for the king, outside the chain for the Emperor" era, has entered a new era. The previous era of practice is not appropriate today Baidu search engine Evolution trend, if not with the times, can only be doomed to be cut by the times. So what is the demand of this era? That is the demand of the most satisfied large users.

Site to meet the needs of users before and after the level of resolution rankings. Who meets the Who will, or can be replaced by other sites. This is a large part, not all because the content of the site is limited capital, we can not be satisfied with the needs of each user. For example, search engine optimization means a lot, search engine optimization can be learning search engine optimization, can also be investigated, but also can be found in Guangdong where curse words, there can be Korean capital Seoul transliteration.

But this demand is not diffuse without edge, this demand for the key words of the group for discussion and positioning, differences in the years of differences in the scenery of the scene are divided between the requirements of a large part of the needs of local group characteristics is this accurate demand. User clicks is also a voting right, relative to the early stage of the chain of voting rights, this vote is more weight. The user clicks the voting right also to have the limit, this limit general positioning to the first 20 names. But about the rank of 20, it is unfair, but the search engine also think about this problem, this is the second system to ensure the relative fairness, this is the link vote, this is a website to enter the 20 rankings rely on the device. This is the relationship between the audition and cut, from the audition out of the ability to enter the harsh cut game, this time is to show the site really my style of the best opportunity. But this link is not the only prerequisite, the site's cost of intervention low-cost, so many sites, link market is also a burst of form. So the effect of the chain continues to weaken.

So in addition to the chain vote there is a comprehensive data polling system, which is the early stage of the audience PV, bounce rate, return, page stay time has become the main parameters. This is Baidu's three sets of systems of integrated collaboration with the current ranking. Google has not yet introduced a user-click System. Baidu used to avoid Baidu Click on the bug, using a different period of time, differences in the region to give the choice of differences, so the brush click Not only the risk can not fully guarantee the results.

Therefore, we should pay attention to the implementation and the quality of the content, enter the top 20, the latter to the user experience requirements are higher, set the advantages of differentiation, just is the so-called "people have no I have, people have my excellent." So optimize the time to master Baidu ranked key elements:

1, positioning:

Accurate Positioning Center Key words demand, carry out the main rank, eliminate to user disturb factor, excavate large local user needs, grasp the first contradiction of the problem, grasp the first point of contradiction, grasp the essence of things.

2, the implementation of:

Must seize the targeted users, not all of the users are your dishes, not suitable for the implementation can only push up the bounce rate and waste flow. Targeted implementation can occur click Polling, PV dedication and useful to reduce the bounce rate.

3. Link:

The appropriate link useful promotion early rank, but cannot guarantee the rank the invariable.

4. Quality control of the content.