Some personal tips on how to sell your business

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

At the present stage, the company is a popular trend, the current business enterprise is too much, now small fly say to small and medium-sized enterprises to do some of the experience.

1. Positioning of the industry

First, from the overall construction of the site. Website planning and construction to meet the positioning and market demand for the business, analysis of planning and investigation, according to the actual construction plan. The technical optimization point should be embodied in the construction plan. Web site program implementation process to do a good job layout and structure.

2. The SEO:B2C site of the client website is the first to determine good keywords, and then start from the user experience, after that is to improve the weight of the site, search engines, keyword rankings (if you choose to do the brand can directly ignore the keyword, directly with the title to write your brand, brand) and site links.

3. The promotion of the Web site: According to the different sectors of the population, the choice of marketing programs:

One: Blog marketing.

This is one of the best, but very slow ways of marketing. Usually for Baidu,goole and other search users to implement the promotion method. Optimizing the inner pages of the long tail word is the most significant way to effect. An average of 60% of the traffic on a website is the long tail keyword from the inner page.

Search engine word positioning, according to the user's search habits to locate the inner pages conducive to optimization and high conversion rate of long tail word positioning. Blog marketing is also mainly targeted search engine search rankings of a way. is also the most stable way.

Second: Forum Marketing model

Forum Marketing can be divided into two types. The first is the forum popular soft marketing.

This model is a common tool for many businesses. Through the forum to accumulate and know a lot of people. Then recommend your own product. Then let it be advertised through an acquaintance purchase. This is the way that

The second is the Forum of cooperative Marketing.

The so-called cooperative marketing approach. is to join the big popular forum. Be the sponsor of their event merchandise reward.

Example: For example a website wants to keep informed of the development. Just don't advertise yourself. And the proud to take is the entity propaganda. Propaganda through large-scale activities. Of course, there are gift gifts, it is small scale. Usually a website's gift sponsor's name and gift name will begin to show special activities and home page one months before the event. Finally, there are also large-scale opportunities for the participation of entity activities. This is also a way to cooperate with the Forum marketing. Or another kind of advertising marketing.

Third: Targeted advertising

Advertising is a very learned thing, according to the product of the website of the customer and targeted at the crowd, the present stage of advertising to do a good job, such as: every guest their ads from the website and offline, under the line such as bus stop, line is Youku and other video network, portal.

Four: Advertising agency Commission-type marketing

Ad agency commission model. This is a new mode of advertising. In Ali mother embodies the most. This is Ali mother independently developed a set of marketing programs. Through the Internet to disseminate advertising agents. Let many personal webmaster to agent our mall brand advertising or product advertising, deal to get the corresponding commission. It's the cheapest way to advertise.

V: Station Group Marketing:

Station group Marketing I deeply have experience, in 2 years ago when doing mobile phone, I rely on the site of the 3-level sub-domain to do the station group marketing, rely on the grazing of the key words. At that time, the main company to do mobile phone wholesale, the choice of keywords is also a learning thing, big words you do it takes a long time. The choice of a word is a keyword. At that time I do mobile phone wholesale choice is: Shanzhai phone wholesale, wholesale and other licensed mobile phones. These words, the daily search volume is small, but come over basically is the prospective customer. Therefore, the station group of each station's choice of keywords are to be targeted. At this stage, do the station group of you to grasp. Lest the site be punished

Six: Offline flyer mode

Flyer Marketing or an entity ad that can be said to have the most effect. Many people say that advertising is useless. But think about it. If a flyer is sent to a person's hand, almost everyone will see it. Even if you don't buy it. He will remember. Interested people will even go online to see. This method is also commonly used to promote the activities of the spread of a way.

4: Do the brand of business: Now the big companies do brand, small companies to do optimization is reasonable. Basically the current stage to do the brand of the company is nothing more than the money hit the brand. Among them, advertising and offline is understandable, brand is to let customers remember your brand. So the key parts of speech can not be needed. But need the money is this year your income, will invest in your advertisement expense, when your brand is ringing, advertisement expense and so on naturally not so many, can convert to your income. Or that sentence, for the crowd. Select the advertising launch.

The above is my small fly some personal experience, available for reference.

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