The optimization of the website can be divided into two parts: inside and outside. About the optimization of the site, the webmaster mentioned the most of the two words is nothing more than: content, outside the chain. Outside the chain is located outside the site, built on the platform of other sites, building outside the chain this is an effective way to obtain users. However, as important as outside the chain, the weight of the site determines another effective way-the internal optimization of the site. Internal optimization of the site, it is easy to think of "content", in fact, internal optimization is not equal to content, content is only a plate, in the internal optimization, there are many details and steps need us to improve:
One: keyword positioning
The keyword is the user to find our website "leads the cable line", thus its significance and the function are unusual. Keyword choice million can not be treated at will, the keyword as the name suggests, is to find the key to the site, our website main product is what, mainstream thinking is what, to attract what type of customers, only to make each item clear, can be "the right remedy." Only keyword tight product, in line with the customer's taste, so as to attract more customer access, improve traffic, improve product sales.
Second: Building efficient 115.html "> Service Platform
A website, only have a good customer experience to improve traffic, only let spiders crawl smoothly, not wasting time to have a good collection, good weight. The website is the platform which exchanges information with the customer, also is the search engine crawls the information platform, therefore a good website backstage program is essential. So when writing a program, be sure to choose a high performance High speed language (I recommend using PHP, not because I am learning PHP to recommend, but it does bring efficiency). Of course, if you are not good at programming, then you can buy high-quality open source products, only in the choice of time, or to be cautious. Believe that the efficient operation of the site, can bring high returns of products, because no one is willing to wait half a day to open the site.
Third: To build a reasonable structure and catalogue
Each user wants to open our web site, can quickly find what they want, rather than a long time to find the theme, not find content. Spider also like, it likes the column clear, but does not like the level too deep. Therefore, we in the structure of the site and directory construction, must spend the mind: to our theme plate reasonable planning, column clearly show.
Four: Inner chain
Inside the chain is our own built through the site bridge. If our site is likened to a suite of rooms, then the inner chain is the door to each room. Our information is not possible, a one-time full display on a page, we need to through the chain to improve and supplement our information. So to get a deeper and more comprehensive understanding of your site, you have to work on the chain. Each of the chain headings out of the important content, but also to attract people's attention, the appetite. Do a good job in the chain can greatly enhance the user on the site on the online time, and then significantly improve product sales, why not AH.
Site optimization is not a single, heavy outside also want to be inside. Only the internal and external personable, then flow will go up, ranking will go up.
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