Some points to be paid attention to in the SME website outsourcing

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With the formation of Internet e-commerce climate, whether large or small enterprises have to do network promotion needs. But most of the traditional small and medium-sized enterprises have to build the network, the promotion of the way is not very understanding. Not to mention domain name registration, code view, server settings and so on a series of issues. And the company's own network of talent to recruit the budget is limited. In order to save costs, enterprises generally choose to outsource the site construction projects to third-party service providers in the form of operations. However, now the network companies are uneven, the provision of Web site construction services are a dime, then how to choose a reliable outsourcing party? The author's suggestions are as follows:

1. Before outsourcing, first of all to establish their own site to build the core objectives. is only to do a decoration, or to promote the company's products, or to promote the company in the audience group's brand image. Different purposes, there are different ways to operate. The goal of setting up your own site before looking for outsourcing can help the outsourcing party establish approximate cost budget and save a lot of time to communicate with the outsourcing party.

2. The sourcing approach is also simple. You can contact your local network company. The advantage of doing so is that the communication is more efficient, and it is possible to determine the number of options available. Another way is to use the power of the network to find, to some of the relevant network to build the industry forum area to find. For example, go to A5 this kind of more mature Forum website release detailed task request free of charge, and approximate budget. The advantage is that there is a large number of network talent gathered here, and for the less-than-budget enterprises may be able to achieve the same goal on the basis of saving a lot of expenses, at the same time A5 have intermediary services, can guarantee the security of the user's funds. The certainty of this approach may be that communication efficiency is not as high as face-to-face.

3. Outsourcing inspection, according to its own site to assess the objectives of the site, such as the beauty of the website, the optimization effect, user conversion rate and so on. Whether you're looking for a local network company or a third party on the line, it's best to have enough relevant success stories. Evaluate the different elements to find out which one you think is the most appropriate.

4. Do not think that after outsourcing nothing, but also should be at any time to maintain contact with the parties to communicate, and some outsourcing may not just one of your customers. Only with the outsourcing team to establish a good relationship to fully communicate to determine such as: Site features, applications, keyword positioning, layout, home layout, content page layout, positioning promotion, content Update strategy and so on a series of issues. and fully protect the website construction, promotion progress.

5. The final point is also a more easily overlooked one, followed by maintenance cooperation. The personnel of the enterprise itself may be more difficult to deal with some unexpected things of the website. Simple such as the renewal of the domain name, the website can not turn on the lights, or follow-up want to further promote. Site maintenance at the beginning of the cooperation before the first clear, and even listed in the contract can be in the future development of enterprises in the process of eliminating a lot of trouble.

These are all good words, I believe that small and medium-sized enterprises to carry out network outsourcing work to help.