Some problems needing attention in promoting enterprise website

The rapid development of information today, whether it is http://www.aliyun.com/zixun/aggregation/15530.html "> large enterprises or small companies, or factories, and basically have their own independent website." And many corporate websites like to use a lot of flash and picture elements to performance. From the marketing point of view, this is understandable, to the site visitors is undoubtedly a beautiful enjoyment. But from the point of view of website optimization and promotion: This is the comparison failure. The enterprise website must not just be a vase! The following author on how to do a good job in the promotion of corporate web site to give the following suggestions.

First, the site as far as possible to avoid using a large number of flash and picture elements to show the form: Here I make a rhetorical question. If your site uses a lot of flash or pictures, can you show your site in 3 seconds? If not, how many people will wait for another 3 seconds? If your station is not fully displayed within 5-7 seconds. OK, close the browser to leave, to replace one, Baidu on anyway not only you do this product. At the present stage, the website uses the element of text to search engine is the most friendly. We should try to use flash as little as possible and note that the ALT attribute is added to the picture.

Second, the website content update: In time the company's some new product information and the industry information publishes to own enterprise website. At the same time can also be a number of activities within the company to publish up, of course, the premise is not involved in the company's core secrets. To the maximum extent possible, to ensure that the content of the site changes. "Outside the chain for the king, content for the Emperor", enough to prove the content of the site and the chain of the importance of website promotion. This is equally applicable to the promotion of corporate websites.

Third, the industry publicity: spend more than 1000 yuan one months to hire a computer school out of the students, let her in the company's industry-owned website to publish the technical information related to your products, and take the company's Web site. This will be a lot of people to see, of course, including Baidu and Google and other search engines. This is a good increase in the visibility of the site (extensive) a method for improving the Site keyword search rankings also have some help.

Four, the website of the Web site login submitted to 114 directory: This is a relatively high weight of the classification of the site, its Business economic directory (http://www.114mulu.com/shangye/) Division of Industrial Products, advisory services, transportation logistics, advertising marketing, building environment , mechanical electronics and Fashion Beauty Catalog (http://www.114mulu.com/shishang/) and other 20 categories, basically contains all the enterprise types. You do corporate website promotion of friends can choose the right to submit to the classification, if the success of the words to improve the search rankings of corporate web site is still quite impressive. But also from the site to obtain potential customers effective traffic, bring sales opportunities.

Five, can go to Alibaba to see, learn other people's method: If someone else has a problem you understand the help answer, anyway, you do not lack that time, and leave your website, tell him interested can come to see. Maybe he is your potential client; At the same time, you can also find in Alibaba for those who buy you such products to go to his message online, annotated product model and corporate Web site.

The above points, said more rough, but I hope that we can extend more and better means of promotion. Generally speaking: enterprises to do their own web site promotion work, the relative lack of a certain degree of professionalism, network promotion will also lack the necessary analysis process, there is a great blindness. If the enterprise does not have SEO personnel, the proposal may consider to give this work to the professional website promotion company to do.