Some problems needing attention in the promotion of soft text

Source: Internet
Author: User
Keywords Soft article Promotion

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Today Fukang Sheng Network to share with you this period of time website promotion, especially the soft text to promote some problems, for this reference to many people on the Internet experience, summed up, I hope to give you a little help. Recently some people asked me: Why I wrote a lot of soft, the post also made a lot of, but the effect is not very obvious, the site's traffic or the business is no improvement. In fact, this is not surprising, because will write soft text is not equal to the soft text to promote, which involves a number of soft text and the site need to consider the problem, now we have to exchange.

First, the accuracy of the soft text. This is the most basic, a good soft text is often your product a very good presentation platform, you can let a lot of people through it more or less to stimulate your website or product of a curiosity. For example, you are doing e-commerce selling clothes, if you only in some forums or blog a few words and then upload a few beautiful pictures, this can cause some wolf friends of concern, but the whole product sales may not play a practical role in promoting.

Second, the interest rate of soft paper. This is the common sense that the promoter should know. We all know that every soft article wants to be exposed to the greatest extent, so it's best to publish soft text on a large web site that is relevant to it. Some people may say that large websites advertising filtering mechanism is very strict, yes, this will test your kung fu. The so-called want to take, first with it. As long as you can create valuable content for their site, how can they ignore it?

Third, the transmission rate of the soft text. We often mention the strength of the team, soft text promotion is the same, after all, a person's strength is limited, if you can write a good article, causing a sensation, the formation of the scene of the pack, is the success of the code example. But there is a problem is that most of the current reprint will be the content of the article to be modified, removed the author and the chain, this is more regrettable. But no matter what, as long as you precipitate enough, write the article are very creative, there will always be a day to get ahead.

Four, the soft text hits. This is probably the most common criterion for the success of a soft article, but often a lot of promotion hand after soft Wen thought everything is ready, just click, but unfortunately, the number of posts in large Web site thousands of tens of thousands of days, soft Wen may have been clicked several times has sunk in the next page or even next page. At this time to see the role of the promoter, good promoter will often at the appropriate times to give a reply or interaction, so that their articles will never be far away from the user's view.

Five, the guidance rate of the soft text. This may be to test the official soft writing level. The ultimate goal of website promotion is network marketing. The purpose of our soft writing is to attract users ' attention to our website or purchase our products. But why some soft text can convert the flow of traffic to sales, some but not, here is mainly a guide rate problem. Failure to guide the user's thinking, meet the user's value needs, stimulate the user's desire to purchase, the final flow into the burden of the server, it is a pity.

"The impermanence of water, the impermanence of the army," different industries may be the focus of the soft text will not be the same, but as long as you understand the needs of the target customers, grasp the curiosity of the network users, skillfully using the surrounding network propaganda effect, good at the hot topic with the relevant, I believe you can also write a classic soft text out. --Fukang Sheng Network (www.fukangsheng.net)

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