Some tips for making long tail words

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Long tail, long tail, this is the SEO has heard the most of a word. Long tail of the advantages of the author here will not say much, do long tail words, the author has several experience can be more share. To do long tail words, first of all to determine the main keyword, the word best is a noun, so better to do the derivation of the long tail words and short sentences. Then, enumerate some long tail words derived from the main words, these long tail words can be composed of adjectives, verbs together. How do I enumerate the derived long tail words? I combine one of my own case, give three kinds of ways to find long tail words, for everyone's reference.

1 Baidu Search page of the lower part of the "related search" in some of the keywords.

I have a case before, for a canvas shoes sales website To do the promotion, of course, the main keyword is determined as "canvas shoes." In Baidu Web search "Canvas Shoes" A word, related search will appear "Kuangweifan cloth shoes, van fan shoes, canvas shoes brand, canvas shoes collocation, white canvas shoes, hand-painted canvas shoes, canvas shoes shoelaces, thick bottom canvas shoes, back to Lifan shoes, Gao Fan cloth shoes" altogether 10 words. We analyze the "Kuangweifan cloth shoes, van shoes, Lifan shoes," The three words are brand words, speculated that some netizens looking for these three brands of shoes, we can not use, depending on whether we are willing to do with their relevant content. "Canvas shoes brand, canvas shoes collocation, canvas shoe laces" This three words reflect the main key words "canvas shoes" of the three requirements characteristics, find which brand good, how to wear, how to tie shoelaces. So these three words are first incorporated into the long tail thesaurus we're going to do. Finally, "white canvas shoes, hand-painted canvas shoes, thick bottom canvas shoes, Gao Fan cloth shoes," these four plus adjectives long tail words can be based on the actual needs of customers to choose. If the customer's website to sell white canvas shoes or high canvas shoes, into the long tail we want to do the category, the other two will be discarded.

Experience Summary: Baidu Web search page of the lower part of the "related search", you can find the key words related to the more detailed words, these words are generally a very netizen's search behavior, is to do long tail word finally basis.

2 Baidu Index "related search words", "rising fastest related search words."

In order to maintain consistency, we still use the word "canvas shoes" as an example. Baidu index page query "Canvas Shoes" a word, the relevant search words in the column has "Kuangweifan cloth shoes, canvas shoes brand, Canvas shoes shoelace system method, Canvas shoes collocation, van fan shoes, canvas shoes wholesale, white canvas shoes" altogether 7 words. And then in the fastest-growing related search words in the column has "Van Gogh shoes, canvas shoes shoelaces, canvas shoes brand, Kuangweifan cloth shoes, white canvas shoes, canvas shoes wholesale, Canvas shoes collocation" is a total of 7 words. We compare it to the 1th above, found more "canvas shoes wholesale" A word, it is a widely used noun plus verb structure, that many netizens want to wholesale prices to buy canvas shoes, but also our target crowd, so add "canvas shoes wholesale" word to the long tail thesaurus.

Summary of Experience: Baidu Index reflects the attention of the whole Internet, can help us to add some of the search behavior missing in the long tail of the user's attention.

3 Baidu search box of Lenovo words.

We still use the word "canvas shoes" as an example. In Baidu Web search box input "canvas shoes" three words, will appear a drop-down list, there is "canvas shoes brand, canvas shoes lace system method, canvas shoes collocation, canvas shoes collocation how to match, canvas shoes with pictures, how to wash canvas shoes, canvas shoes wholesale, canvas shoes bar, canvas shoes beauty, canvas shoes mm" altogether 10 words. These 10 words are the highest input frequency associated words, we first remove the duplicate words, "canvas shoes beauty, Canvas shoes mm" merged into "Canvas shoes beauty" A word, "canvas shoes with pictures, canvas shoes How to wash" is highly related to the purchase and use, selected our long tail thesaurus, "Canvas shoes bar" can be used as a website name, Also selected for the long Tail thesaurus.

Experience Summary: Baidu search box in the association word reaction input Frequency of association words Association, also embodies the attention of netizens, supplement our long tail thesaurus.

Find these derivative long tail words, how to use it?

The author's method is the grading use, this is the long tail word first to determine a weight, high weight to do the site home title, low weight to do the site home keywords. Then the word "canvas shoes" is the example. At present, our long tail thesaurus has "canvas shoes brand, canvas shoes collocation, canvas shoes shoelace system law, canvas shoes wholesale, canvas shoes beauty, canvas shoes with pictures, canvas shoes How to wash, Canvas shoes bar" 8 long tail words, there are "white canvas shoes, hand-painted canvas shoes, canvas shoes, Gao Fan cloth shoes, Kuangweifan cloth shoes, van shoes, Back to Lifan Shoes "7 words as an optional long tail word." These long tail words can be used in the homepage title, keywords, can also be used in the main page of the descriptive paragraph, can also be used in the anchor text links.

For the home page title, also needs to be these long tail phrase to synthesize a definite meaning words. The author thinks that because of the limitation of the length of homepage title, also to prevent keyword piling side effects, these words can not be used, not mechanically, to skillfully combine into a sentence, such as: "What canvas shoes brand good, canvas shoes bar collection of the best canvas shoes brand, recommended popular canvas shoes collocation." This use to the home page title, the role of long tail words can be reflected.

For the home keywords, these 15 long tail words can be used, but also according to their own experience to combine some, such as "Men's canvas shoes, ladies canvas shoes" and other long tail words. Finally, the author reminds me to do long tail words open, you can learn from similar websites, at the same time, the effect of long tail to carefully follow, timely to do some details of the adjustment. I hope you get a good ranking. This article by www.51fanbuxie.com stationmaster Li Compose, A5 starts, reprint please indicate the source. Welcome everyone to do a more step of communication with me, my QQ number: 133686088. Thank you.