Some understanding of the network in the medical project

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Some understanding of the network in the medical project. Do network marketing have a prerequisite, that is to user-centric, stand in the user's perspective to consider the problem. In the network marketing, how to improve the network to enrich themselves? See more: See more, learn more about the changes in the industry, more than QQ group and some exchanges of the forum, this is the information to get to the hospital. Every day to understand a very large information, more in your mind to have a very large information system, you may often log in to some QQ group, chat with them, say less, see more.

Everyone has a core point of work, is to know, what is right, this is important, the direction is very important.

Frankly speaking, marketing is a process of user collection, and the more accurate the collection, the better it will make your work efficient. Speaking from the site, is the site traffic accuracy, high traffic is not necessarily useful ah, but also increase the load of the server and a lot of additional expenses, if you are very accurate traffic, for example, you come 10 or 20 a day, it is very valuable.

In other words, first we need to know what's right, the direction of the right, you will ..., of course, do not rule out in this process there are many external factors, and the process of solving these external factors is the most able to show your ability of the process, rather than repeatedly talking about this objective factor.

There are a number of necessary jobs and responsibilities within the marketing team

1. Technology: Foundation, maintain the core of efficient development

2. Editor: Editorial positioning: Completely original, pseudo original, data collection (good doctor), planning

Editor is the core, he is to provide users with content, direct contact with users, know the needs of patients, product managers are many from the editor turned around. It's no use if you just keep sending a link, because he doesn't know what the user needs.

3. Sinks: Integrated coordination category, core staff

Planner: For page, prototype design (leader)

With technical staff, editors to maintain communication, the user needs to be sensitive to the network push the way to understand, marketing, fight is brainstorming. For the user, how to meet user needs, which is right;

4. Analyst: More analysis of the outside station (head analysis station)

Baidu Advanced Search: Set up a few competitors site, see each day they are included in which, I see, the first, for example, he did is psoriasis treatment methods class, if the second included are the use of drugs, I know, they are at this point in the breakthrough, I can not method, but can see how others do. Finally found 10 sites, eight are doing drugs, then quickly break through this point.

Google subscribe to all the competitors: RSS Feed, he finished, immediately can see

Analysts are primarily external, analyzing what competitors are doing, leading to gaps not being opened by competitors.

5. Thesaurus Expansion:

First make sure I can put this word up, and then consider what words, this question is very important, many especially marketing enterprises in the pursuit of this. The expansion of the thesaurus is in the whole network search, in fact, very simple. The whole network of data collection: Baidu related search, Baidu know (stand in the user's perspective to think, user information far more than related search many, Baidu can catch is very limited, very low repeatability, very efficient information, will be very quickly included, ranking will soon, keep asking why, Baidu know why there are so many users to send? From a product to expand, we have to see through a phenomenon of his essence, core needs, a phenomenon is what ah? There are a lot of people to search this thing, you want to see what the core requirements behind searching, thesaurus collection, the first is the technical level, the collection of the whole network, the second is at the level of analysis, know, Soso, the question and answer class, to collect user information, the third category, is to go to the big portal site, news class, 39 health class, to see the comments of the article, looking for the needs of users, to see where they think the point of walking, he can give you a lot of information to help.

Around a point: the user, where they all go, the competitor's Message page, bring over the fuss, always think, where users go, where to stay, they may go to the forum, to the competitor's station message, may ask questions, to the portal site to do some of their own things, do not think about what you are doing, but to think about what users are doing, What they want to do, you give them to be able to do, do thesaurus collection must not be limited, the whole network to collect, find several optimization do good, his keyword in the key words, the second is to catch his title, a lot of people use keywords to do the title.

You have no bottleneck in extensibility, in the data analysis you and competitors are very small differences, the team can have a few core people to help you deploy, in editing this piece can know what is right, what is the user needs, once he became a system, your team will be very powerful.

In the editor's point of view, you will be imprisoned, but from the point of view of the user needs never bottleneck, never appear more intelligent than customers, respect the user's realistic choice, so you will do very wonderful. (Reprint please with link: http://www.daibiseo.com/)