Song Yan: How to keep customers in the process of network marketing

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Many enterprises in the network marketing have encountered such a problem. That's a good effect. Web site traffic is also very high, the momentum created also good. But what is the reason for not being able to keep customers and not turn them into economic effects? If you can retain customers in the online marketing process? Today Song Yan to talk to you.

First, the use of network marketing skills single

Many enterprises in the network marketing optimistic about the bidding rankings, or simple website optimization. Although this increased the site's traffic, improve the weight of the site, but can not keep customers, because, this promotion is too single, with the development of the network era, more netizens or potential customers, they want to get the most complete information collection. This is not just visual, but also hearing, feeling. Is the experience of diversity. Only in this way can they be converted into their own consumers, generating purchasing power. So this is why Internet marketing has come to today we have to promote integrated marketing.

Second, the website content is empty, the structure is unreasonable

Although many enterprises do the network marketing, through the bidding or some outside the chain of Internet users led into the site, but they came to discover later, the original name does not match the fact that the entire site does not have what they want to see, in addition to blunt advertising and a large number of pictures, no useful value. At the same time the site structure is also very complex and chaotic, point to point to let the visitors unintelligible. Plus there are dead links, the speed is too slow, then the visitors suddenly lost patience. Have a feeling of being cheated. So he walked away. So the content of the site is critical. In addition to advertising themselves, we must understand the psychology of consumers, to cater to them, know their preferences. Understand what they are concerned about, so that when they come in, they will be attracted to your things and have further thoughts.

Third, the interaction is not good

Many enterprises only know that the site is to show the company's style and product platform, so has been the king of the melon sell melons, puff-style for all. They are not deeply aware that the site is also an important communication link with potential consumers. Whether it is their consumption statement, or after the purchase of information, as well as the views of the law, as enterprises should be sorted out, have a person online, answers, lectures, dialogues. In this way, the real future visitors become consumers, consumers into loyal consumers. Promoting the participation of visitors or past customers is a significant marketing interaction skill. Behind this interaction is the real effect. So a website is not a real estate, but should be a jumping, passionate dancer, at any time to the guests invited to dance.

Finally Song Yan I want to say is. A website for browsing users, 90% of whom are looking on the go. It's just a stroll around. If we grasp the details and stick to each other, then we will leave a part of the nine adults. How many business opportunities will they give us? I think this is and network marketing in the intention, careful, true in direct proportion. So the real network marketing, is multi-angle, omni-directional, to customer real demand promotion behavior, and this kind of behavior, should move up. This will allow you to retain more and become more customers.

Song Yan-Avatar Network Marketing planning Agency (Www.afd2010.com), tel:18946730359, cooperation and exchange qq:67227359 Welcome free reprint, reprint, please retain the original author information, thank you for your cooperation!