Soul: Soft skills that have to be known

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Oh, on the Internet, can not restrict anyone to do anything. These days spent a lot of thoughts wrote a few articles, I am very hard, but also very hard for you to introduce the principle of search engines, but my results, I worked hard to write things, free to share to everyone, we reprint is not with a related domain will affect the weight of everyone? Then the pseudo article is also allowed, But a lot of people have lost the value of this article, so even if you reprint, will someone go to your website to read your article? A lot of things I hope you think from the long-term perspective, do not add to the Baidu to do a lot of impact on users to read things. You know, we are not in love with search engines, we are in love with users. Search engine is just an intermediary, users from the search engine into your site, found that your content is not read, the next time the user will come? User experience is the core, so I hope you reproduced my article please do not fake too much, but also begged you to cherish the fruits of my labor, reprinted when trouble with a related domain, so I will have the power to continue to write articles and share. If everyone is unwilling to do so, then what is the meaning of my writing? I hope you will understand, these words are my heartfelt remarks, perhaps people think I am very nagging. But I hope you will understand.

Today, we will talk about the techniques of soft writing.

1. Title: A lot of webmaster in the website A5, push A, the Chinese webmaster online weak text, the reason is that soft wen can bring stability within the chain, and Baidu related domain. So many benefits have attracted many people to start writing soft text. Then, the core of the soft text is the title. Ancient Chinese to the article has a wonderful analogy: chicken head, stomach, leopard tail. In the advertisement soft article, I thought the Phoenix head is the title, must be noticeable.

So, what is the general wording of the title?

1.1, Headlines: The release of the news format to convey the message you want to express.

1.2, the title of suspense: set some suspense, aroused the reader's curiosity, guide the reader to seek the results of the title.

1.3, the title question: Use the psychology of rhetorical questions to trigger the reader's curiosity. For example: Do you really know what is SEO?

1.4, Title narrative: Direct confession to tell the user the content of the core, it is not muddy.

There are many ways of heading, but no matter what, the ultimate goal must be clear, which is to attract users to your page to read your article. Is your content again essence, the content is wonderful, the user sees your title to want to come, that also is in vain.

2. Text: The article must reflect the ideas you want to express, as well as your views. And make an in-depth analysis of what you are saying. Get users interested in reading your article. Can not read the title, read the first paragraph, the user directly closed the Web page, such a soft text is not.

There are several ways to express content:

2.1. Objective statement: Introduce to readers with objective tone

2.2, tell the user directly, you want to express the point of view.

2.3, monologue. Use your experience to arouse the reader's empathy.

2.4. Tell a story. This is a good way. Let the user know what you want to say from a story, and this kind of text is accepted by most people.

3. Enclosure: Tell the user, if want to more in-depth understanding, can enter which place, don't become eunuch. Like you and a woman said: I want to kiss you. Then the woman closes her eyes. As a result, you have no movement. This is like most soft text, you tell the user there is a related article, but you do not tell him where, this is not eunuch is what? So the enclosure is needed. Remind users or consumers to learn more about what to do.

Of course, the requirements of the soft text to be clear, with real feelings to write. You must impress yourself before you can impress others.

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